When you’re competing against millions of mobile apps, app store optimization is a crucial goal for mobile publishers around the world to maximize visibility. That’s why you should look at all the possible methods for marketing your app and getting users to download it. App store optimization (ASO) that can be used to guarantee the ..
Old fashioned fundraising practices are long dead. The digital era imposes new rules. Getting visibility in the major search engines has become increasingly important for nonprofits. Now, with the power of SEO for nonprofits, you can turn your website into a fundraising tool. Search engines rank websites on the basis of algorithms. These algorithms change ..
Can universities actually feel the benefits of social media marketing? It seems that most are relying on their past successes and reputation in attracting future students. By doing that, they fail to embrace the power and advantages of social media marketing for universities, both when engaging with their current students, as well as attracting prospective ones. Higher education is ..