Human-Centered Design Learning and My Journey

I am on a journey to explore human-centered design.  I’ve been doing social media for over 10 years now and it’s time to look in depth at how to use social media for social good by taking a 5-week human-centered design class, put on by IDEO.org.  In this class, I’ll going to learn to create ..

5 Pitfalls of Social Media Campaigns and How to Avoid Them

Social media certainly is a powerful tool — and one that you need to learn how to harness to get results in today’s business world. Before you jump in and start a new social media campaign, what are some of the words of wisdom you should know? I’m going to review 5 of the pitfalls ..

Cereal Hack 3: Sacramento Tech Community Is Out of Control

Cereal Hack 3 is coming up on July 27, 2013 at the Hacker Lab in midtown Sacramento. My team was hired to do the social media campaign and this year’s event is going to be a blast.  If you’re not familiar with Cereal Hack, it’s a two-day hacker marathon for coders, entrepreneurs, designers and hardware ..