About Shane Barker

Shane Barker is a digital marketing consultant who specializes in sales funnels, targeted traffic, and website conversions. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.
20 02, 2018

Influencer Relationship Management – How Brands Can Establish Real Connections with Influencers

By |2018-2-20|Influencer Marketing|0 Comments

Influencer Relationship Management or IRM refers to managing your interactions with influencers. The strategy draws inspiration heavily from Customer Relationship Management (CRM) which is about managing interactions with customers. By realizing that influencers aren’t your employees but strategic partners, brands can manage their influencer relationships effectively. In fact, you should focus on managing these relationships as much as you focus on your customers. Influencer Relationship Management is all about creating strategic relationships with influencers. This allows you to develop and [...]

16 02, 2018

39 Keyword Suggestion Tools You Need to Know to Increase Your Ranking in 2018 [Weekly Roundup]

By |2018-2-16|SEO|1 Comment

Keyword research is the core of any SEO, PPC, or any content marketing related campaign. If you do not bid or use the correct keywords, you do not serve the right audience with the right content at the right stage in the buyer's journey. This means less traffic, less customers, and less revenue. There are a tons of keyword suggestion tool lists out there on the internet. Usually, after reading a list, you still won't know where to find the best tool for your business. [...]

13 02, 2018

91 Experts Share the Most Effective SEO Tips to Drive Traffic to Your Website [Expert Roundup]

By |2018-2-13|SEO|4 Comments

If you have a website, the idea is for people to visit it. A website’s traffic reflects how well a business is doing online. It is also an indicator of customer behavior, and will help you formulate a marketing strategy that will get you a better ranking in the search engine results. The basic idea of SEO optimization is getting more traffic to the website. But with 1.24 billion websites in the world, how do you ensure that your website [...]

9 02, 2018

37 CRO Tools You Need to Know to Increase Your Reach in 2018

By |2018-2-9|Conversions|0 Comments

Sometimes driving traffic to your site is just not enough to nurture your business. A high conversion rate is essential to generate leads and sales for your business. But how can you increase your conversion rate? You can use conversion rate optimization to persuade your website visitors to complete the desired action, whether that's signing up for your newsletter, making a purchase, or something else. For some companies, the best conversion optimization techniques may be as easy as changing the [...]

6 02, 2018

How to Become an Instagram Influencer and Start Earning Money Now

By |2018-2-6|Influencer Marketing|1 Comment

Popular Instagram influencer, Rachel Brathen, is known to charge upwards of $25,000 for a single Instagram post. Of course, Rachel isn’t alone. There are numerous others like her who are making a successful living out of being an Instagram influencer. The reason? Instagram is a powerful platform that carries massive value for brands. Today, it has over 800 million active monthly users. This implies that all of the people that brands try to target are mostly available on Instagram. And [...]

2 02, 2018

37 Infographic Submission Websites You Need to Know to Increase Your Reach in 2018

By |2018-2-2|Content Marketing|0 Comments

Have you ever wanted to learn something new? Of course you have. How did you learn it? Once you learned it, did you remember everything that you learned? Let’s say, for example, you want to know how a smartphone works. You are not a technical expert in mobile phones, but you still want to understand the basic concept. Google search will provide you with a lot of text based results that you may not understand, or that may be too [...]

30 01, 2018

10 Landing Page Best Practices for Boosting Conversions

By |2018-1-30|Conversions|0 Comments

Did you know that some companies have achieved a 100% increase in their conversions by implementing some landing page best practices? Yuppiechef, an online store that specializes in kitchen tools, was able to achieve this by just removing their navigation menu. The reason? It was too distracting for visitors landing on the page, and prevented them from taking an action. If you run an online business, you should know that your landing page is the most important factor governing your [...]

23 01, 2018

How to Write Content That People Will Love to Read and Share

By |2018-1-23|Content Marketing|1 Comment

If there’s no engagement, is your blog really good enough? If your perfect piece of content gets no comments or shares or likes, what do you do? Except for a little crying, of course! Most bloggers end up searching, "How to write content?" A million dollar question indeed. You want to know how others create content that that people love to read and share, and how you can do the same, right? Tumblr alone has accumulated 373 million blogs from 2011 [...]