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Author : Rachel Phillis_

August 27, 2021

Should You Consider Using Micro-Influencers for Your Next Campaign?

The influencers a brand works with are integral to the success of their campaigns They serve as the face of your brand and should represent your core values Choosing influencers is an important job that should not be taken lightly While some...
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May 27, 2021

Social Media Intelligence: What It Is and How It Impacts Influencer Marketing

At the root of the influencer marketing industry, there is a great deal of data and analytics that keep everything running The way marketers utilize all of that information is through social media intelligence Social media intelligence is a...
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