20 08, 2019

9 Important Content Marketing KPIs That Can Predict the Success of Your Campaign

By |08/20/2019|Content Marketing|0 Comments

Companies are spending one third of their marketing budgets on content. Many successful brands invest as much as 40% of their marketing budgets into producing and distributing content. And these numbers are predicted to continue to rise. Why? Content marketing costs 62% less than other forms of marketing and it generates 3 times more leads for every dollar you spend. However, these statistics may not hold true for everyone. But they do show that content marketing delivers results and other [...]

13 08, 2019

Content Marketing ROI: How to Calculate It

By |08/13/2019|Content Marketing|0 Comments

With the proven results of content marketing, it is gaining fast popularity. In fact, companies are now spending a large part of their marketing budgets on content marketing. Marketers are allocating 27% of their marketing budgets for content production and distribution. And with the increasing content marketing budgets, it is only natural that marketers are increasing scrutiny of the returns they are getting. Content marketing may sound free or cheap but it really isn’t. As Charlene Li said, “Content marketing [...]

9 08, 2019

19 of the Most Useful Content Curation Tools That Will Skyrocket Your Productivity

By |08/09/2019|Content Marketing|0 Comments

If you have an active social media presence, you know how difficult it is to create fresh content for your social media channels frequently and regularly. It is a huge task to create new social media posts and maintain a consistent posting frequency and ensure that the content is relevant to your audience. This is where content curation tools can help you. Top Content Curation Tools That Can Help You Discover Relevant Content Content curation tools can help you find [...]

8 08, 2019

How to Write Content That People Will Love to Read and Share (Updated August 2019)

By |08/08/2019|Content Marketing|2 Comments

If there’s no engagement, is your blog really good enough? If your perfect piece of content gets no comments or shares or likes, what do you do? Except for a little crying, of course! Most bloggers end up searching, "How to write content?" A million dollar question indeed. You want to know how others create content that that people love to read and share, and how you can do the same, right? Tumblr alone has accumulated 373 million blogs from 2011 [...]

8 08, 2019

How to Use SEO With Content Marketing to Perform Better (Updated August 2019)

By |08/08/2019|Content Marketing, SEO|0 Comments

Individually, SEO and content marketing are both akin to titans in this era of digital marketing. And although people are typically aware that they complement each other well, they’re rarely mentioned in the same breath. As anyone who’s tried the two together will tell you, SEO and content marketing form a deadly jab-cross combo that can knock out your competition. But if they’re really that good together, why aren’t more businesses adopting this approach? Learn how this Sacramento SEO Expert [...]

5 08, 2019

Branded Content Marketing: Everything You Need to Know

By |08/05/2019|Content Marketing|0 Comments

It wouldn’t be an understatement to say that the digital marketing space is oversaturated with ads. “Ad fatigue” is a common phenomenon among the average internet user. And many consumers stop converting because of overexposure to the same type of ad content. Businesses pour tons of money into the digital marketing. But traditional online marketing methods are not as effective as they used to be. With each passing year, consumers become tougher to impress. Which makes it even harder to [...]

24 07, 2019

7 B2B Content Marketing Tactics You Need to Start Using Today (Updated July 2019)

By |07/24/2019|Content Marketing|0 Comments

In recent years, the role of content marketing in product promotions and brand promotions has grown manifold. It has helped businesses improve their visibility in front of prospective customers and, in turn, generate more leads. In fact, it’s been found that content marketing is thrice as effective as traditional outbound methods when it comes to lead generation. As a bonus, it also costs 62% less when compared to other outbound methods. So, it’s obvious that B2B content marketing is becoming [...]

24 07, 2019

12 Headline Writing Tips You Need to Know (Updated July 2019)

By |07/24/2019|Content Marketing|3 Comments

Headlines are the first thing that people see before reading any content. And, these are what determine whether or not they will go ahead and actually read your content. That is why writing attention-grabbing and relevant titles should be an essential part of your content strategy. If you’ve got your headlines right, then you’ve already won half the battle. In this post, I have listed 12 of the most effective headline writing tips that you can use to ace your [...]

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