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5 04, 2020

9 Important Content Marketing KPIs That Can Predict the Success of Your Campaign (Updated April 2020)

By |04/05/2020|Content Marketing|0 Comments

Companies are spending one third of their marketing budgets on content. Many successful brands invest as much as 40% of their marketing budgets into producing and distributing content. And these numbers are predicted to continue to rise. Why? Content marketing costs 62% less than other forms of marketing and it generates 3 times more leads for every dollar you spend. However, these statistics may not hold true for everyone. But they do show that content marketing delivers results and other [...]

31 03, 2020

Short-Form Vs. Long-Form Content – Here Is The Best Comparison (Updated March 2020)

By |03/31/2020|Content Marketing|0 Comments

High-quality content is the lifeblood of every digital marketing strategy. Blog posts, emails, ebooks, and social media posts – marketers and website owners strive to create and publish top-notch content. It is an integral part of your inbound marketing efforts. The quality of your content has a direct impact on your website’s search engine rankings. In addition, well-researched and insightful content reinforces brand credibility. It helps you win the trust of your audience and turn them into loyal brand advocates. [...]

17 02, 2020

21 Awesome Ecommerce Content Marketing Examples for 2020

By |02/17/2020|Content Marketing, eCommerce|0 Comments

A lot of people think that content marketing is not for ecommerce companies as their primary goal is to simply sell products. And, if that is the goal, why would you bother with the effort to create content to engage your audience, right? Wrong! Content marketing is one of the most versatile marketing techniques and is as useful for ecommerce as it is for any other type of business. Ecommerce content marketing, when done right, can help you achieve numerous [...]

22 01, 2020

What is Copywriting and Why Does Your Business Need It?

By |01/22/2020|Content Marketing|0 Comments

When someone introduces themselves as a copywriter, the next question that follows is almost certainly, “What do you do?” Many people assume that being a copywriter is the same as being a reporter or journalist. Or that it involves copyrights. None of that is true. So, what is copywriting? 7 Visual Marketing Facts You Need to Know in 2020 37 of the Best Content Writing Tools for Writers It’s much different from ordinary writing, and every business needs [...]

20 01, 2020

7 Visual Marketing Facts You Need to Know in 2020

By |01/20/2020|Content Marketing|0 Comments

When scrolling down your Facebook feed, what kind of content catches your attention? Is it text, images, videos, or GIFs? As your eyes scan through your feed, you stop, whether on purpose or not, if a visual holds your attention. Most of the time, if the visual is engaging, it gets a click, a comment, like, or share. Visual marketing involves the use of videos, infographics, images, and charts to increase your reach and engagement. 37 of the Best [...]

12 01, 2020

37 of the Best Content Writing Tools for Writers (Updated March 2020)

By |01/12/2020|Content Marketing|0 Comments

People today want to read content that is unique, tells stories, entertains, provides solutions, and creates experiences. So brands, marketers, bloggers, and writers are constantly focusing on creating content that actually provides value to the readers. It’s important for writers to create high-quality, engaging content that people will love to read and share. For this, you can use content writing tools. They can simplify the job for you and help you write well-researched, easy-to-understand, grammatically correct, and interesting content. Wondering [...]

19 12, 2019

11 of the Best Content Analytics Tools for Marketers

By |12/19/2019|Content Marketing|0 Comments

In today’s world, driven by the search engines, valuable content is a powerful tool to grow and support your business. Content writing is about more than just finding the perfect subject. Even if your subject is perfect, it doesn’t always mean that it will go viral or it will help you generate leads. Content marketers need to check out their content analytics and figure out what works and what doesn’t work well. According to Econsultancy, 60% of companies change and [...]

2 12, 2019

7 Main Types of Content and How to Use Them for Marketing

By |12/02/2019|Content Marketing|0 Comments

If you want to grow your online business, content marketing is a sure-fire strategy to help you do so. The Content Marketing Institute (CMI) found that content marketing generates over three times as many leads compared to outbound marketing. Not only that, it also costs 62% less. Another report by Marketing Profs and CMI showed that the most successful B2B marketers dedicate 40% of their advertising budgets to content marketing. Image via Content Marketing Institute What this means is that [...]

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