Influencer Marketing Archives

12 09, 2017

3 of The Best Benefits of Working With Micro-Influencers

By Shane Barker|2017-9-12|Influencer Marketing|0 Comments

A micro-influencer is an individual on social media whose following is anywhere between a few hundred to a few thousand people. It is often better to work with micro-influencers rather than using well known people with millions of followers because their audience is more engaged. Micro-influencers have a following of anywhere between 1,000 to 100,000 followers. They act as an inspiration to their followers. They also have good communication with their followers as they have to communicate with fewer people, [...]

5 09, 2017

The Ultimate Guide to Target Twitter Influencers for Your Brand

By Shane Barker|2017-9-5|Influencer Marketing|0 Comments

Influencers have been making waves in the marketing industry over the past couple of years. And Twitter has played a crucial role in many influencer marketing campaigns with top influencers. It’s likely that these Twitter influencer marketing campaigns yielded huge benefits as users have reported experiencing a 5.2 times increase in purchase intent after seeing tweets from both brands and influencers. Additionally, Twitter has more than 300 million active users on a monthly basis and sees about 500 million tweets [...]

1 09, 2017

10 Things You Need to Know About Micro-Influencers Right Now [Weekly Roundup]

By Shane Barker|2017-9-1|Influencer Marketing|0 Comments

Sometimes, getting the vote of confidence of several micro-influencers is all you need to take your business to greater heights. After all, working with the right micro-influencers can yield amazing results for your company. Not only are they capable of giving you better brand visibility, but you can even get leads and sales directly from collaborating with the micro-influencers. However, even having said all that, it’s also worth mentioning that working with the wrong micro-influencers can easily suck your bank [...]

22 08, 2017

Everything You Need to Know to Make BIG MONEY as an Influencer on Social Media

By Shane Barker|2017-8-22|Influencer Marketing|3 Comments

You have a few thousand Instagram followers, and although you’re slowly climbing the ladder as a social media influencer, you want to monetize your influence better. Or maybe you’re fairly new to the world of influencer marketing, and you want to start your journey as a social media influencer. Whatever the case may be, this guide will help you understand what you need to do if you want to make money as an influencer through social media. The Basics of [...]

14 08, 2017

45 of the Biggest Influencer Marketing Challenges [Expert Roundup]

By Shane Barker|2017-8-14|Influencer Marketing|1 Comment

Influencers have been put on a pedestal for the past few years. Everyone from top global brands to small startups have used influencer marketing to promote themselves. But if you’re keeping your distance from this marketing channel, it’s likely because you’re afraid of the challenges you might have to face. Like every other marketing channel, influencer marketing also has a few unique challenges that could get in the way of success for a brand. But understanding these challenges can equip [...]

4 08, 2017

9 Things You Need to Know About Influencer Marketing Right Now

By Shane Barker|2017-8-4|Influencer Marketing|2 Comments

Just like in most things in life, there are good ways and a bad ways of doing influencer marketing. Do the latter, and you’ll end up spending truckloads of cash without getting anything in return. If you’ll do the former, however, you can find yourself enjoying a constant stream of increasing website traffic that will take you to ROI wonderland in no time. I’m just getting started, of course. The fact is, there are a plethora of benefits that a [...]

11 07, 2017

7 of the Best Digital Marketing Strategies for Startups

By Lalit Sharma|2017-7-11|Content Marketing, Email Marketing, Influencer Marketing, SEO|0 Comments

Marketing has changed at a rapid pace. Some marketers even believe that marketing has changed more in the past two years than in the previous 50 years. Most startups these days have adopted digital marketing. But not all the weapons that digital marketers have in their arsenals are equally effective. Some digital marketing strategies hit the bullseye, while others don’t even come close. Do you know which digital marketing strategy you should adopt to boost the growth of your business? In today’s [...]

4 07, 2017

5 Things Micro-Influencers Need to Learn from Top Influencers

By Shane Barker|2017-7-4|Influencer Marketing|0 Comments

You've heard that micro-influencers, even those with under 5,000 followers, can make some serious money on social media. And you’ve accumulated a pretty respectable following for yourself. Now you want to learn how to monetize your influence. Or maybe you're already aware of, and comfortable with your status as a micro-influencer. But you want to learn how to make more money, and start working with more brands. Or maybe you want to grow your social media following to become a [...]

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