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21 05, 2020

17 Mobile App Marketing Tools You Need to Know Right Now (Updated May 2020)

By |05/21/2020|Mobile Marketing|2 Comments

With over 2.1 million apps in the Google Play Store and 2 million in the Apple Store, it really is not something that you can ignore. It seems like every brand is now coming up with an app, in addition to a website and offline stores. The downside? But, this also means that it is extremely hard to compete with so many apps and stand out in the crowd. That’s where app store optimization and app marketing can help you. [...]

20 05, 2020

6 Insanely Effective Mobile App Promotion Strategies You Need to Know (Updated May 2020)

By |05/20/2020|Mobile Marketing|6 Comments

Developing a mobile app is expensive and time-consuming. On top of that, there are millions of apps out there. What does that mean for you? If you want to stand out, you need to focus on developing a solid mobile app promotion strategy. Breaking into the app market requires an in-depth understanding of consumer behavior and extensive planning. It’s tough turf. But having a presence on mobile devices has become a necessity for most businesses. According to Comscore’s 2017 U.S. [...]

20 05, 2020

How to Avoid Mobile Shopping Cart Abandonment and Excel at Mobile Commerce (Updated May 2020)

By |05/20/2020|Mobile Marketing|0 Comments

The global mobile commerce market size was $459 billion in 2018 and is expected to cross $693 billion in 2019. Given this 51% YoY forecasted increase in mobile commerce transactions, it is important for retailers to start paying attention to mobile shopping carts. According to eMarketer, mobile commerce constitutes ~63% of total online retail sales and that share is expected to reach 73% by 2021. What does this mean for your business? That mcommerce is more important now than ever [...]

21 08, 2019

8 Super Effective Ways to Optimize Your Mobile Conversion Rates (Updated August 2019)

By |08/21/2019|Conversions, Mobile Marketing|15 Comments

Did you know that global ecommerce sales are set to reach $2,774 trillion by 2018? However, most ecommerce businesses are still plagued with low mobile conversion rates. As of Q1, 2017, global conversion rates for desktops hovered at 3.63%, and that of smartphones was lower, at 1.25%. This raises the question, “Why are desktop conversion rates far better than those of mobile?” Here are some reasons why: Desktop users enjoy faster page loading speeds. Desktop users find it easier to [...]

1 08, 2019

Things You Need to Do Today to Launch Your Mobile Marketing Strategy (Updated August 2019)

By |08/01/2019|Mobile Marketing|8 Comments

The world of marketing is constantly shifting. With the growing popularity of the internet, digital marketing has become the buzzword for every business – big or small. From creating a user-friendly website to garnering a massive following on social media, digital marketers strive to achieve a strong online presence. However, the rise of mobile devices is ready to take your mobile marketing strategy to the next level. Today’s consumers spend a lot of time on their smartphones and tablets. And [...]

15 12, 2017

10 Mobile Marketing Trends You Need To Know Right Now

By |12/15/2017|Mobile Marketing|2 Comments

If you’re reading this on a mobile device, you know what I’m talking about here. Mobile devices are an inseparable part of our lives today. Although all consequences of this phenomenon aren’t exactly peachy, it does create a host of opportunities for marketing. 6 Super Effective Ways to Optimize your Mobile Conversion Rates 3 Of the Most Kickass Ways to Improve Ecommerce Conversions on Mobile As we approach 2018, I hope you have a rock-solid marketing strategy in [...]

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