As TikTok continues to grow in popularity, more and more people are looking for ways to get more views on their TikTok videos. While there is no guaranteed formula for success, there are a few things you can do to increase your chances of getting seen by more people.
In this blog post, I'll share some of the best tips and tricks for getting more views on your TikTok videos. So if you're ready to start gaining more exposure for your content, read on!
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Everything You Need to Know About TikTok Views
In this section, I’ll tell you everything about TikTok views, ranging from what a view on TikTok is to how much TikTok pays users per view, and much more.
Let’s start with the basics.
What is TikTok?
TikTok is a popular social media app where users can create and share short videos of different types. They can lip-sync, dance, get creative, or create other valuable content. The app is extremely popular with Gen-Z audiences and has been downloaded over a whopping 3 billion times worldwide.
How Does TikTok Work?
Now that you know what TikTok is, you might be wondering how the app works. Well, it’s actually pretty simple.
When you open TikTok, you’ll see a feed of videos from other users that you can watch. If you see a video that you like, you can give it a like or leave a comment. You can also follow other users to see more of their content in your feed.
If you want to create your own videos, all you have to do is click on the plus sign at the bottom of the app and start recording. Once you’ve recorded your video, you can add filters, edit the audio, and more before posting it for other users to see.
What Counts as a TikTok View?
A TikTok view is simply when somebody watches one of your videos. When someone views your video, it will show up in the app’s algorithm, which could lead to even more people seeing and watching your content.
Basically, from the second your video plays, it’s considered a view. However, TikTok doesn’t count views from your own account, which means you need to get views from other accounts to be counted as views.
How Much Does TikTok Pay for Views?
Now that you know what a TikTok view is, you might be wondering how much TikTok pays users for their views. Unfortunately, TikTok does not currently pay users for their views.
While there are some reports of people earning money from their TikTok videos, the platform has not confirmed that this is possible. So as of right now, it’s safe to say that you cannot make money from your views on TikTok.
This could change in the future, but for now, you shouldn’t expect to earn any money from your TikTok views alone.
However, if your TikTok account gets great reach and engagement regularly, many companies can pay to sponsor your videos, which could lead to some earnings. That's how most TikTok influencers such as Loren Gray and Charli D'Amelio make most of their money.
In the TikTok video snapshot below, you can see Charlie D’Amelio promoting a giveaway contest from Takis.
Do you also want to make money from your TikTok videos? Don’t forget to check out my guide on, “How to Earn Money From TikTok as an Influencer.”
For now, keep reading…
Should You Buy TikTok Views?
You might be tempted to buy TikTok views to give your account a boost, but I wouldn’t recommend it. Here’s why…
When you buy TikTok views, you’re essentially paying for fake engagement. These fake views will do nothing to help you in the long run and could even get your account banned.
TikTok is constantly working to remove fake engagement from the platform, so it’s not worth your time or money to buy views. If you want to increase your views on TikTok, you’re better off using organic methods, which I’ll share below.
Also read: The Risks of Buying Followers
Now that we got that out of the way, let’s move on to the most important question now…
Why Do Views Matter on TikTok?
Views are important on TikTok because they help your videos get seen by more people. The more views you have, the higher up your videos will appear in the app’s algorithm.
This means that if someone is scrolling through their feed and comes across your video, they’re more likely to watch it if it has a lot of views.
While views are not the only factor that determines how well your videos will do on TikTok, they are still an important metric to pay attention to.
So there you have it!
Now that you know everything there is to know about TikTok views, let’s move on to the main event: how to get more views on your TikTok videos.
The Best Ways to Get More Views on Your TikTok Videos
Here are some of the best tips and tricks for getting more views on your TikTok videos:
1. Use Popular Hashtags
If you want your videos to be seen by as many people as possible, you need to use popular hashtags. This is because when people search for a certain hashtag, your video could come up in the results.
Also, TikTok will show your video to people who watched and engaged with other videos that used the same hashtag as yours.
To find popular hashtags, you can do a simple search on TikTok. For example, if you’re in the beauty niche, you can search for “#makeup” or “#hair.”
This way, you’ll be able to find other relevant and trending hashtags that you can use in your videos.
Another way to find popular hashtags in your niche for your TikTok videos is to use a third-party app like the TikTok hashtag generator.
2. Use Trending Sounds
Another great way to get more views on your TikTok videos is to use trending sounds. This is because when people search for a certain sound, your video could come up in the results.
To find trending sounds, you can go to the “Sounds” tab on TikTok and scroll through the options to see which ones are currently being used the most. You can also search for specific keywords to find sounds that are related to what you're looking for.
You can also use the “Discover” section to find new sounds that are trending.
Once you've found a sound that you want to use, all you have to do is click on it and then record your video. Keep in mind that you don't necessarily have to use the entire sound, you can just use a part of it.
If you aren’t ready to create a video right away, you can also save the music/sound for later by tapping on “Favorites.” It will be available in your Favorites playlist for use later.
3. Write Catchy Captions
Your caption helps give context to your video and can be the difference between someone watching your video and moving on.
To help increase your chances of getting more TikTok views, try creating a catchy caption that reflects the theme or content of your video. You should also include keywords so that it will make your video more search-friendly.
Some effective tools to use when crafting your caption include humor, emojis, and asking questions. These can be the extra push that you need to get more views on your video.
4. Create Valuable Content
The TikTok algorithm really values the completion rate (people watching your entire video) as a ranking factor. And, while many strategies can help you get people to start watching your video, only good content can make them stay until the end.
That’s why the best way to get more views on your TikTok content is to create content that people actually want to watch and share. This means producing high-quality videos with catchy music, interesting storylines, and engaging visuals.
You should create content that is interesting, informative, or otherwise useful. The more valuable your content is, the more likely people are to engage with it.
Doctor Emi Mawson (aka dentist_emi), for example, is an expert at creating content that combines her professional expertise with practical takeaways for her TikTok followers.
One of the best ways to create valuable content is to focus on solving a problem that your target audience is facing.
For example, if you know that a lot of people in your niche struggle with doing their makeup right, you could focus on making videos that introduce them to the best makeup hacks and beauty products. Actionable tutorial videos can also get more TikTok likes and help you get more followers and loyal fans.
Along with choosing relevant and trending topics, you should focus on creating quality videos in terms of good lighting, powerful editing, and overall appealing aesthetics. You can also add video clip filters online to change the look and feel of your videos.
High-quality videos with valuable content will not only appeal to your existing audience but will also help you attract new viewers who are looking for content like yours.
If you're looking to get more views on your TikTok videos, it's also a good idea to create versions of your TikTok videos for other platforms like YouTube and Instagram. This way, you can reach a wider audience and get more people to watch your videos.
To do this, you can repurpose your existing content by editing it for different platforms, or you can create new videos specifically designed for different platforms.
Whatever method you choose, make sure you're providing value and interesting content that will appeal to your audience.
5. Tag Users in Your Videos on TikTok
One of the most effective ways to get more views on your TikTok videos is by tagging relevant users in them. This way, you'll be able to reach a much wider audience and increase the likelihood of going viral.
There are a few different ways that you can tag users in your videos on TikTok. The first is to use the “@” tag, which will pull up a list of all of the users that you can tag. Simply type in the “@” symbol followed by the username of the user that you want to tag.
Another way to tag users in your videos is to search for their accounts directly within the app. This will allow you to see which of the videos that they have been tagged in have the highest number of views. You can then use this information to determine which users you should be tagging in your own videos.
When tagging users in your videos, it's important to only tag those who are relevant to the content of your video. Tagging random users in order to get more views is not only ineffective, but it may also lead to your account being flagged or suspended by the TikTok team.
6. Collaborate with Other Creators
As TikTok continues to grow in popularity, it's becoming more and more crowded with creators. To get their attention, you can work together with other TikTok users.
For example, you can collaborate with a suggested content creator by creating videos together or you can share each other's content to help grow each other's fan bases.
TikTok’s Duets feature is another great way to collaborate with other users. It allows you to share a split-screen with another user’s video to create an entertaining or informative video or to just sing along.
You can also team up with other brands or businesses to create sponsored content. This is a great way to get your brand in front of a new audience and get more views on your videos.
Here are a few things to keep in mind when collaborating with another creator on TikTok:
- Find and partner with a creator who has a similar audience to yours and whose content style aligns with your brand.
- Establish clear goals and expectations for the collaboration. Decide upfront how you will work together and what each of you hopes to gain from the partnership.
- Come up with creative and original ideas that will stand out from the rest. There's a lot of content on TikTok, so you'll need to find a way to make your videos stand out from the crowd.
- Be consistent with your content and engage with your audience as much as possible. If you're not regularly putting out new content or engaging with your fans, they're likely to lose interest.
7. Engage with Your Audience
In addition to collaborating with other creators, you can also engage with your audience by asking for feedback, responding to comments, or hosting giveaways and contests.
By engaging with your audience and fostering a community, you're more likely to keep them engaged and help grow your channel.
Check out more TikTok growth hacks here.
8. Use TikTok Ads to Boost Views
If you're looking to quickly grow your channel on TikTok, consider using the platform's advertising options to target a specific audience and get your videos in front of them.
TikTok offers a number of different ad types, so you can choose the one that best fits your goals and budget.
For example, you can use brand awareness ads to raise awareness of your brand among TikTok users or you can use video ads to promote specific videos and drive more views.
Whichever ad type you choose, make sure to carefully target your ads so you're reaching the right audience.
9. Post Consistently and at the Right Time
If you want to get more views on your TikTok videos, it's important to be consistent with your content and post at the right time. This means you should upload multiple videos on a regular basis and ensure you're posting when your audience is most active.
To find out when your audience is active, you can use TikTok's built-in analytics tool or you can use a third-party platform like Sprout Social. Both of these tools will give you insights into when your audience is most active and help you plan your content accordingly.
10. Have Fun and Be Yourself!
Above all else, it's important to have fun with your channel and be yourself.
If you're not having fun or trying to be someone you're not, your audience will be able to tell and they'll quickly lose interest. So make sure you're always putting out fun and engaging content that is true to you.
By following these tips, you'll be on your way to getting more views on your TikTok videos and growing your channel. Implementing just a few of them can help you see a significant increase in your views and engagement.
Just remember to be creative, consistent, and engage with your audience as much as possible. Good luck!
1. How do I get my TikTok videos to get more views?
There's no one-size-fits-all answer to this question, but some general tips include being creative and original with your content, collaborating with other creators, and engaging with your audience. You can also try posting at the right time or using TikTok Ads to boost views.
2. What type of content does well on TikTok?
There's no one answer to this question since what type of content does well on TikTok can vary depending on the trends at any given time. However, some general tips include being creative, funny, relatable, and original.
Short videos that are entertaining and easy to consume often tend to do well on TikTok.
3. How often should I post on TikTok?
There's no hard and fast rule for how often you should post on TikTok, but it's generally a good idea to post new videos on a regular basis. This will help keep your audience engaged and help you stay top of mind.
If you're looking to grow your channel quickly, consider posting new videos multiple times per day.
4. How do I use TikTok Analytics to measure my performance?
To access TikTok Analytics, simply go to the platform's “Settings” page and click on “Analytics.” This will give you a variety of insights into your account, including your most popular videos, average views per video, and more.
You can use this data to better understand what type of content performs well on TikTok and adjust your strategy accordingly.
Ready to Get More Views on TikTok?
Getting more views on your TikTok videos is essential if you want your channel to grow and gain popularity. There are many different ways to increase your views, such as using popular hashtags, collaborating with other creators, engaging with your audience, and more.
However, the key to success on TikTok and other social media platforms remains to be the same – creating valuable content that people will want to watch and share with their friends.
If you can do that, then you’ll be well on your way to becoming a TikTok star!
Do you have questions about the strategies I shared on how to get more views on TikTok? Let me know in the comments below!