When it comes to YouTube content, quality is everything. But that doesn’t mean you can ignore your numbers.

The number of your YouTube subscribers is important because they provide social proof that your channel is worth watching. When someone sees that you have a lot of YouTube subscribers, they're more likely to subscribe themselves.

YouTube subscribers also help YouTube algorithmically promote your videos in search results and on the homepage. The more subscribers you have, the more YouTube will push your content.

Currently, T-Series and PewDiePie are the YouTube channels with the most subscribers. This means their videos are likely to be promoted more on the platform.

statista youtube channels with most subscribers

Image via Statista

Just look at the number of subscribers they have! Crazy, right?

Even if you’re just getting started with your YouTube channel, it's important to focus on building up your subscriber base. For that, you need a good understanding of your subscriber base.

There are a number of ways to do this, such as creating great content, promoting your channel on social media, and running ads. But if you really want to see your YouTube subscriber count grow, you need to put in the work and be consistent.

In this post, let’s take a look at why you should care about your subscribers’ preferences and how you can see who your YouTube subscribers are.

Disclosure: This content may contain a few affiliate links, which means if you click on them, I will get a commission (without any extra cost to you).

Why Is It Important to Understand Who Your YouTube Subscribers Are?

YouTube allows you to share your voice and creativity with the world and can be a great way to grow your personal brand or business.

However, YouTube is a very competitive platform, and it can be difficult to stand out from the crowd. One of the most important things you can do to grow your YouTube channel is to understand your audience.

Who are your subscribers? What do they like to watch? What do they need or want to know? When you understand your audience, you can create content that appeals to them and helps you achieve your goals.

For example, if you want to grow your YouTube channel by attracting more subscribers, you need to create content that is interesting and engaging. If you want to use your YouTube channel to sell products or services, you need to create videos that highlight the benefits of what you're offering.

No matter what your goals are, understanding your audience is essential to growing your YouTube channel. So take the time to get to know them, and you'll be on your way to success.

5 Tips to Understand Who Your YouTube Subscribers Are

That brings us to the question: What should you look at to understand your YouTube subscribers? Here are some tips to help you understand your audience and grow your YouTube channel:

1. Look at Demographics and Preferences

Looking at audience demographics can also help you identify opportunities for growth.

For example, if you notice that a certain age group or demographic is underrepresented among your viewers, you can focus on creating content that appeals to them. Similarly, look at their browsing habits to understand how they spend their time.

Here’s a quick list of things you should consider:

  • Know where they come from
  • What devices they use to watch YouTube videos
  • What content they engage with
  • Which channels they subscribe to
  • What time of day they watch YouTube videos
  • What kind of content they prefer (e.g., vlogs, tutorials, etc.)

2. Keep Track of YouTube Analytics

As a content creator, it's important to keep track of your YouTube analytics so you can see how your videos are performing and make the necessary changes to ensure that your channel is successful.

By understanding your analytics, you can figure out what works well for your audience and what doesn't, and adjust your content accordingly. Additionally, you can use your analytics to track your progress over time and see how your channel is growing.

YouTube Analytics is YouTube's built-in analytics tool. It lets you track who is watching your videos, how long they are watching, and where they are watching from. YouTube Analytics also provides data on which devices are being used to watch your videos

recurpost channel analytics

Image via RecurPost

In a nutshell, YouTube provides a wealth of data on everything you need to know about your YouTube subscribers.

3. Engage with Your Subscribers

YouTube is a social platform, so it’s important to engage with your viewers. Respond to comments, start conversations, and get to know the people who are watching your videos. This will give you insights into what they like and don’t like, and what they would like to see more of.

zapier engage your subscribers

Image via Zapier

Engaging with your subscribers also shows that you value their opinions and are willing to listen to what they have to say. This can help build trust and foster a sense of community around your channel.

Finally, remember that engagement is a two-way street – so don't forget to give back! Subscribers who feel like they are part of a community are more likely to stick around and continue watching your YouTube videos.

4. Ask for Feedback

If you’re unsure about what your audience wants to see, ask them! You can do this through comments, surveys, or even video requests. Asking for feedback shows that you care about your viewers and want to give them what they want.

This information can be used to shape future content strategies and ensure that you're creating videos that your viewers actually want to watch.
Plus, feedback also allows you to gauge the success of your current video content. Are people enjoying your videos? Do they have any suggestions for improvement?

By gathering this type of data, you can continuously improve the quality of your YouTube channel.

5. Experiment with Different Types of Videos

Don’t be afraid to experiment with different types of videos. You may find that your audience responds better to certain types of content than others. Trying new things will also help you keep your channel fresh and exciting.

It is important to keep in mind that audience preferences can change over time. What they might have been interested in a year ago may not be what they're interested in now.

How to Check Who Your YouTube Subscribers Are On The Website

To check who your YouTube subscribers are on the website, follow these steps:

  • Go to YouTube and sign in.
  • Click on the profile photo icon that is displayed in the top-right corner.
  • Click on the option for, “YouTube Studio.”

youtube studio

  • Look for the heading, “Channel Analytics.”
  • Check the number of subscribers there.

youtube channel analytics

  • Scroll down to go to the option for “Recent Subscribers.”
  • Click on, “See All.”
  • Sort the YouTube subscriber list by date to see who your most recent subscriber is. It's worth noting that if a subscriber has made their profile private, it will not be displayed in this section.

How to Check Who Your YouTube Subscribers Are On Your Mobile App

You can ONLY access your complete list of subscribers on the YouTube website in a web browser app on your phone. You can see how many subscribers you have in the YouTube app, but not who they are.

Here’s how you can check the total number of YouTube subscribers via the mobile app:

  • Open the YouTube mobile app
  • Tap the profile photo icon that you see in the top-right corner.
  • Choose your YouTube channel.
  • Check the total subscriber count that is shown next to your profile icon. You’ll find it beneath your username.

Which Subscribers Does YouTube Show On the Subscriber List?

A subscriber is anyone who has chosen to follow your channel. This means that they will see your channel in their homepage feed and will get notified when you upload new videos.

YouTube defines a subscriber as “a user who has chosen to follow your channel and receive content from it.” This can be confusing because it's not always clear how YouTube decides who is considered a “subscriber.”

Plus, the numbers may change frequently. For example, a user may see that their favorite YouTuber has 100,000 subscribers, but when they look at the list themselves, they only see 99,999 subscribers. This is because the list only shows public figures with more than 100,000 subscribers.

If you’re seeing any discrepancies in the subscriber count, it may be because of the following reasons:

  • Some subscribers have kept their subscriptions private.
  • YouTube has identified some accounts as spam.
  • YouTube has suspended accounts from your list.

That brings us to the question: Which subscribers does YouTube show in the “Recent Subscribers” list?

YouTube shows those subscribers that want to make their subscription known publicly. Also note that it only includes those subscribers who have subscribed to your YouTube channel in the last 28 days. You can view this list on your channel dashboard or in YouTube Studio.

It’s also important to understand how YouTube displays your subscriber count. When anyone visits your YouTube profile, they see a shortened version of your total subscriber count.

To understand how the count is updated, check the table below:

google-subscribers count check

Image via Google

So, if your subscriber count is 1,234, YouTube will display 1.23K. It will change to 1.24K when you gain 1,000 subscribers more.

To ensure that the subscriber count stays accurate, YouTube regularly checks the legitimacy of accounts on your YouTube channel. Based on that, they may make corrections to YouTube Analytics.

Accounts that have been terminated due to a policy violation or seem to have artificial subscribers via spammy means are not counted. These accounts do not impact your overall watch time or the total number of views.

How to Check Who Your YouTube Subscribers Are Via YouTube Analytics

If you want to get details about your YouTube subscribers via the Analytics dashboard, follow these steps thoroughly:

  • Go to the Channel Analytics dashboard on YouTube.
  • From the top-right corner, choose the option for “Advanced Mode.”
  • Choose the tab for which you want to see the activity. Your options include: Subscription Status, Traffic Source, Subscription Source, Geography, Viewer Age, Date, Viewer Gender, and more.


1. How do you find out who is subscribed to you on YouTube?
Here’s how you can check who is subscribed to you on YouTube via the website:

  • Sign in to your YouTube account.
  • Click on your profile picture in the top-right corner.
  • Go to “YouTube Studio.”
  • Check the number of subscribers under the heading, “Channel Analytics.”
  • Go to “Recent Subscribers.”
  • Click on, “See All.”

Please note that you can check the list of your YouTube subscribers in a web browser app on your mobile phone. If you check it via the phone app, you’ll only be able to see the total number of subscribers.

2. How can I see who subscribed to my YouTube channel on my phone?
YouTube does not allow you to check recent subscribers on the phone app. You can only check the total number of YouTube subscribers there.

To get the complete list, you will need to log in to your YouTube account via the website. Alternatively, you can also use the web browser app on your phone.

Once you log in, here are the steps you need to follow:

  • Click on your profile photo in the top-right corner.
  • Go to “YouTube Studio.”
  • Check the number of subscribers under the heading, “Channel Analytics.”
  • Go to “Recent Subscribers.”
  • Click on, “See All.”

3. Can you see other people’s subscribers on YouTube?
On YouTube, you can't see a list of subscribers if you visit someone else's profile. You can only check the total number of subscribers they have.

4. How do you see someone’s subscribers on YouTube?
You can check anyone’s subscriber count by visiting their profile. However, it is not possible to check who their subscribers are.

5. How do you check someone’s subscribers count?
To check anyone’s subscriber count on YouTube, you just need to visit their profile page.

6. Do closed accounts count in your subscriber count?
When someone deletes their Google Account, they aren't visible on YouTube anymore, so they don't influence your subscriber count.
If you want to see how many of your subscribers have removed their accounts, you can go to YouTube Analytics. They are recorded as “closed accounts.”

7. Which subscribers are shown in the “Recent Subscribers” list on YouTube?
These are the subscribers you will see in the “Recent Subscribers” list:

  • The ones who have chosen to make their subscriptions public
  • The ones who have subscribed to your YouTube channel during the last 28 days

8. Which subscribers are not shown in the “Recent Subscribers” list on YouTube?
YouTube will not show certain subscribers in the “Recent Subscribers” list if their:

  • Subscription is private
  • Account is identified as spam
  • Account is suspended

9. Why is my YouTube subscriber count dropping or changing constantly?
It's typical to see fluctuations in your subscriber count. If your subscriber count appears to have altered or dropped suddenly, it could be because of the following reasons:

  • YouTube removed all the spam subscribers from your list.
  • YouTube removed all the closed accounts from your YouTube channel.

10. Do spam accounts count your YouTube subscriber count?
When YouTube believes that an account is spammy, it does not contribute to your overall number of subscribers. These users are not removed from your channel. The subscriber to this account believes they're subscribed and continues to receive your videos in their Subscription feed.

Ready to Check Your Subscribers on Your YouTube Channel?

If you're like most people, you probably have a YouTube account and post videos regularly. But you probably don't think too much about your YouTube subscribers. Maybe you occasionally glance at the count to see if it's going up or down, but that's about it.

But have you ever stopped to think about who your subscribers are?

If you're serious about using YouTube to build your brand or grow your business, it's important to take a closer look at who your subscribers are.

After all, they're the people who have chosen to follow you and see your content on a regular basis. Knowing their preferences and demographics can help you tailor your content to keep them engaged.

As your YouTube channel grows, it's important to take a step back and think about who your subscribers are and what they want from you. Use the information given in this post to keep track of your YouTuber subscribers regularly.

Do you have any questions about checking your channel’s subscribers? Please add them in the comments section below. I'll be happy to answer them for you!

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