12 09, 2017

3 of The Best Benefits of Working With Micro-Influencers

By |2017-9-12|Influencer Marketing|2 Comments

A micro-influencer is an individual on social media whose following is anywhere between a few hundred to a few thousand people. It is often better to work with micro-influencers rather than using well known people with millions of followers because their audience is more engaged. Micro-influencers have a following of anywhere between 1,000 to 100,000 followers. They act as an inspiration to their followers. They also have good communication with their followers as they have to communicate with fewer people, [...]

8 09, 2017

7 Things You Need to Know About Ecommerce Marketing Right Now [Weekly Roundup]

By |2017-9-8|eCommerce|0 Comments

According to BigCommerce, “96% of Americans have made an online purchase in their life, 80% in the past month alone.” Friends, if there’s one thing that we can all learn from the data above, it's how huge the potential is of growing an ecommerce business. There are just no two ways about it. People find it easy to buy through the internet. When paying online, the process has become super simple. And the consumers have bazillions of options to choose [...]

5 09, 2017

The Ultimate Guide to Target Twitter Influencers for Your Brand

By |2017-9-5|Influencer Marketing|1 Comment

Influencers have been making waves in the marketing industry over the past couple of years. And Twitter has played a crucial role in many influencer marketing campaigns with top influencers. It’s likely that these Twitter influencer marketing campaigns yielded huge benefits as users have reported experiencing a 5.2 times increase in purchase intent after seeing tweets from both brands and influencers. Additionally, Twitter has more than 300 million active users on a monthly basis and sees about 500 million tweets [...]

1 09, 2017

10 Things You Need to Know About Micro-Influencers Right Now [Weekly Roundup]

By |2017-9-1|Influencer Marketing|0 Comments

Sometimes, getting the vote of confidence of several micro-influencers is all you need to take your business to greater heights. After all, working with the right micro-influencers can yield amazing results for your company. Not only are they capable of giving you better brand visibility, but you can even get leads and sales directly from collaborating with the micro-influencers. However, even having said all that, it’s also worth mentioning that working with the wrong micro-influencers can easily suck your bank [...]

25 08, 2017

9 Things You Need to Know About Conversion Rate Optimization Right Now [Weekly Roundup]

By |2017-8-25|Conversions|0 Comments

Would you prefer getting truckloads of “Likes” and “Shares?” Or would you rather get bajillions of sales? If you’re like most people, then you’d go for the latter. After all, while seeing your content getting shared and liked by others is important, at the end of the day, you can’t use those to pay your bills. You need sales. You need money. Well, that’s what we’re about to do right now. I’m going to share with you several conversion rate [...]

22 08, 2017

Everything You Need to Know to Make BIG MONEY as an Influencer on Social Media

By |2017-8-22|Influencer Marketing|3 Comments

You have a few thousand Instagram followers, and although you’re slowly climbing the ladder as a social media influencer, you want to monetize your influence better. Or maybe you’re fairly new to the world of influencer marketing, and you want to start your journey as a social media influencer. Whatever the case may be, this guide will help you understand what you need to do if you want to make money as an influencer through social media. The Basics of [...]

18 08, 2017

8 Things You Need to Know About Content Marketing Right Now [Weekly Roundup]

By |2017-8-18|Content Marketing|1 Comment

With all the built-in complexities of content marketing, you need to have a good grasp of how it works to be able to run a successful campaign. After all, without the right foundation, you can easily fall prey to the debilitating content marketing mistakes that many marketers are committing. Which causes them to fail miserably at their marketing efforts. In this week's roundup, I’m going to help you with having a better grasp of how content marketing works. I’m going [...]

14 08, 2017

45 of the Biggest Influencer Marketing Challenges [Expert Roundup]

By |2017-8-14|Influencer Marketing|1 Comment

Influencers have been put on a pedestal for the past few years. Everyone from top global brands to small startups have used influencer marketing to promote themselves. But if you’re keeping your distance from this marketing channel, it’s likely because you’re afraid of the challenges you might have to face. Like every other marketing channel, influencer marketing also has a few unique challenges that could get in the way of success for a brand. But understanding these challenges can equip [...]