Pinterest is one of the more underrated social media platforms. Given the high competition faced from more popular platforms like Instagram, YouTube, and Facebook, marketers often overlook Pinterest.
But, with a monthly active user base of 250 million, it is a platform that should not be ignored. It can, however, be easily managed with the help of right tools.
We have curated a list of 23 Pinterest tools to help you manage and grow your Pinterest account and drive more Pinterest traffic.
Viraltag has a wide collection of useful Pinterest tools. It can be used for pin scheduling to multiple boards and Pinterest accounts.
Using this tool’s bulk upload feature, you can upload multiple pins at once. Their browser extension enables you to pin directly from any website. It also has an built-in photo editor that allows you to create good quality images that can be posted to Pinterest.
Among its portfolio of Pinterest tools, there’s also an analytics tool that you can use to measure the performance of your Pinterest account.
This is also one of those all-in-one Pinterest tools that solve a variety of purposes. You can use this to discover content, schedule pins, broaden your reach, and monitor conversations. It also allows you to track and measure performance using its built-in analytics tool.
This Pinterest tool helps you find relevant Pinterest boards with ease. It provides a variety of filters to help users find the exact types of boards that they are looking for. This tool can be integrated with broader, multi-functional Pinterest tools like Tailwind.
This is one of the more niche Pinterest tools and focuses only on one aspect—content creation. You can use this tool to create good quality, branded content for Pinterest that will help you stand out in the crowd.
The PinPage bookmarklet from Page2Images allows you to take a snapshot of any browser page and share it as a pin on Pinterest. This is an easy-to-use tool that you can use to create and share pins instantly.
This is another one of the niche Pinterest tools that solve a specific purpose. This tool allows you to identify and unfollow people who don’t follow you back. So, if your goal is to unfollow everyone who doesn’t follow you back in one single click, this is the solution for you.
#7. Sprout Social
This is one of the most popular Pinterest tools and provides a variety of solutions to grow your Pinterest account. This tool can help you through your entire Pinterest marketing campaign, right from creating pins to measuring performance.
If you are a brand or marketer looking to execute a full-fledged Pinterest campaign, then this is the right tool for you.
This is the built-in analytics tool for Pinterest. It is one of the best Pinterest tools at your disposal if your goal is to measure performance and grow your Pinterest account.
This tool provides insights into the current performance of your account and also helps you create a better Pinterest profile. It also provides detailed insights into how people interact with your content and what types of pins perform best for you.
This useful website plugin can help you grow your Pinterest follower base and drive traffic to your Pinterest account. This plugin shows pop-ups to your website viewers that will display your Pinterest content and ask them to follow your Pinterest account.
This is another one of the best multi-functional Pinterest tools that provide a myriad of features. You can use it to create and schedule pins, pin content from your website, gather more followers, and target your content to the right audiences.
This Pinterest tool can help automate numerous Pinterest tasks from posting pins to following boards in a particular niche. And it can help you manage several Pinterest accounts easily and effectively.
This innovative tool helps you create a Pinterest tab on your Facebook page. Using this, you can increase the reach of your Pinterest content and showcase it to your Facebook followers. This also helps you gain more followers as it provides the option to follow on Pinterest.
This tool automatically adds and posts relevant pins for you and helps you get more traffic to your Pinterest account. Their FastFill feature automatically adds up to 50 pins to your account within seconds.
#14. Ninja Pinner
This is another one of the Pinterest tools that automate several Pinterest functions. It enables automated follow and unfollow, repins, comment, and post options. It also allows you to filter and target relevant audiences for your content.
Buffer is one of the most popular Pinterest tools used for scheduling pins. Apart from scheduling, it can also be used to measure the performance of your pins. It can show you your most popular pins in terms of likes, comments, and repins.
#16. Pin Blaster
This is another one of the best Pinterest tools used for automating routine Pinterest tasks like following, unfollowing, commenting, posting, etc. It also allows you to post your Pinterest images on WordPress. Using this tool, you can manage several Pinterest accounts from one place.
This tool’s Autoposter feature lets you post pins automatically. All you need to do is enter a web page/feed or provide keywords for it to automatically source images from. It also ensures that pins are posted at specific times of the day to get maximum exposure.
This Pinterest tool helps you schedule your pins to get maximum exposure. This is not just another one of those Pinterest tools that just schedules pins. It also promotes pins to get more traffic. And it provides analytics on your Pinterest content’s performance.
This tool helps you create good quality, visual content for Pinterest. It provides numerous design elements that you can use to create visually-appealing pins that grab your audience’s attention.
This is a tool that is specifically used for creating pins using a variety of design features and sources. You can make a picture collage, take a snippet from a web page and convert it into a pin, pin a text/quote, etc. It also provides the option to share music on Pinterest.
Hootsuite is a popular social media marketing tool. You can create Pinterest boards and post pins directly from Hootsuite. It allows for easy scheduling and posting of pins right from its dashboard. And it enables smooth team collaboration and management of several Pinterest accounts from one integrated platform.
This is another useful tool that you can use to schedule and post pins on your Pinterest boards. You can create and share pins directly from the app.
IFTTT has a collection small, but useful, applets that let you accomplish several tasks and actions on Pinterest. For example, you can automatically post Instagram pictures to Pinterest or pin new WordPress blog posts on Pinterest.
You can leverage these tools to create, schedule, and post pins on Pinterest. You can also automate all of your routine tasks for Pinterest and focus on your overall content strategy.
So take your pick from these set of tools and see your Pinterest account grow multifold.
Shane Barker is a digital marketing consultant who specializes in sales funnels, targeted traffic, and website conversions. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.