Three months ago in a post ‘Some QR Codes Are Not Meant To Be Successfully Scanned’ we saw Betfair, the world’s largest Internet betting exchange, placing QR Codes on the bottoms of Britain’s female beach volleyball champions. Now in a similar publicity coup this time Betfair have got Wayne Rooney’s hair stylist to shave QR Codes on the back of Bromley Football Club players heads for their FA Cup tie against Leyton Orient on Saturday (video below). I am surprised no one else seems to be using this formula because it is obviously successful at generating bucket loads of publicity (but not for long I suspect).
Posted by Shane Barker
Original Article by Roger Smolski
Shane Barker is a digital marketing consultant who specializes in sales funnels, targeted traffic, and website conversions. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.