29 12, 2017

9 ASO (App Store Optimization) Trends You Need to Know Right Now [Weekly Roundup]

By |2017-12-29|ASO|0 Comments

What makes an app great? Is it an amazing user interface, stunning graphics, or useful features that solve people’s problems? Even if an app possesses all of these, it may not become popular or successful. And you may have even noticed a few not-so-awesome apps which ARE incredibly successful. So what's the secret to a successful app? The answer is simple. Effective app marketing based on App Store Optimization (ASO). If you’re not entirely sure how it works, check out [...]

9 03, 2016

Will App Store Optimization Kill Search Engine Optimization?

By |2016-3-9|ASO|0 Comments

App store optimization (ASO) has become a popular term with businesses and marketers. This is the result of a growing need to get apps discovered among the millions of other mobile apps available today. That’s where ASO comes in handy because it involves optimizing your apps for a higher rank in the search results of an app store. It’s closely related to SEO, which involves optimizing websites for a higher rank in search engines. Surprising App Statistics Let's look some useful [...]