12 12, 2017

67 Experts Share the Best Influencer Marketing Strategy to Generate Leads [Expert Roundup]

By |2017-12-12|Influencer Marketing|3 Comments

Influencer marketing has grown a lot in the past couple of years. I’ve witnessed this change and closely observed how the evolution impacts marketing strategies. And I’ve also observed a change in the perception of influencer marketing even among marketers who were once skeptical about it. This change in perception is mainly fueled by the growing awareness of the actual benefits of influencer marketing. I’ve talked about how influencer marketing helps attract a new audience and win their trust. And [...]

8 08, 2017

Best Conversion Rate Optimization Tips to Boost Conversions by 49 CRO Experts

By |2017-8-8|Conversions|2 Comments

Every type of business uses some common metrics to measure their performance. If you have a business website, for instance, the traffic you drive to that site will be among the important performance metrics. But whether you run an online store or a physical store, or whether you cater to consumers or to businesses; there’s one metric that will always matter. That’s your conversion rate. And if you’re familiar with the world of marketing or operating a business, you know [...]