12 09, 2017

3 of The Best Benefits of Working With Micro-Influencers

By |2017-9-12|Influencer Marketing|2 Comments

A micro-influencer is an individual on social media whose following is anywhere between a few hundred to a few thousand people. It is often better to work with micro-influencers rather than using well known people with millions of followers because their audience is more engaged. Micro-influencers have a following of anywhere between 1,000 to 100,000 followers. They act as an inspiration to their followers. They also have good communication with their followers as they have to communicate with fewer people, [...]

1 09, 2017

10 Things You Need to Know About Micro-Influencers Right Now [Weekly Roundup]

By |2017-9-1|Influencer Marketing|0 Comments

Sometimes, getting the vote of confidence of several micro-influencers is all you need to take your business to greater heights. After all, working with the right micro-influencers can yield amazing results for your company. Not only are they capable of giving you better brand visibility, but you can even get leads and sales directly from collaborating with the micro-influencers. However, even having said all that, it’s also worth mentioning that working with the wrong micro-influencers can easily suck your bank [...]

4 07, 2017

5 Things Micro-Influencers Need to Learn from Top Influencers

By |2017-7-4|Influencer Marketing|0 Comments

You've heard that micro-influencers, even those with under 5,000 followers, can make some serious money on social media. And you’ve accumulated a pretty respectable following for yourself. Now you want to learn how to monetize your influence. Or maybe you're already aware of, and comfortable with your status as a micro-influencer. But you want to learn how to make more money, and start working with more brands. Or maybe you want to grow your social media following to become a [...]

21 02, 2017

Micro vs Macro: How to Get the Most Bang for Your Buck with Influencer Marketing

By |2017-2-21|Influencer Marketing|0 Comments

You’re planning to launch an influencer marketing campaign. You already know that influencer marketing is one of the most cost-effective marketing channels. You’ve set aside a budget, and started to plan your campaign. Now you want to know how to get the most bang for your buck, and maximize the effectiveness, and ROI of your campaign. To ensure that every penny is put to good use, you need to find the right influencers, and carefully plan your strategy. How much you spend on [...]

3 01, 2017

The Ultimate Guide to Micro-Influencers [GIFOGRAPHIC]

By |2017-1-3|Influencer Marketing|1 Comment

You may have heard of influencer marketing, and the value influencers bring to your business. But have you heard of micro-influencers? These influencers may not have massive followings like other influencers, who have millions of followers. But they have the ability to generate higher levels of engagement with a relevant audience, which could give you more value for your money. How Can You Benefit from Micro-Influencers? There are several ways you can benefit from working with micro-influencers: Relevance – A [...]