11 08, 2017

10 Things You Need to Know About PPC Right Now [Weekly Roundup]

By |2017-8-11|eCommerce|2 Comments

Sure. Running PPC campaigns can be your golden ticket towards taking your business to the next level. However, the flip side of the coin is also true (sadly). If you aren’t running your PPC campaigns the right way, they can easily suck your marketing budget dry without you getting much out of your PPC marketing endeavors. Well… I’m here to make sure that you don’t end up experiencing the latter. That is why I am going to share with you [...]

4 05, 2013

Growth Hacking Strategy: Does My Startup Need One?

By |2013-5-4|Blog, Social Media|3 Comments

In a previous post, I talked about the 5 Key Metrics for a Lean Startup and how viral reach is a critical measure of growth. In this post, I’ll introduce the concept of growth hacking, so you can determine if your startup or business could benefit from hiring a growth hacker or developing a growth hacking strategy. What is a Growth Hacker? Don't worry - we're not talking about unauthorized entry or attack on a computer system!  The growth hacker's [...]