24 05, 2016

6 Tips To Crush Your Influencer Outreach Campaign!

By |2016-5-24|Influencer Marketing|8 Comments

As a marketer, you probably already know that influencer marketing is among the most effective methods to promote your brand or products. In fact, an Augure study showed that 93% of marketers involved in the study got effective results in building brand awareness from influencer marketing. Additionally, 75% consider the channel effective for generating leads and 76% say it’s effective for improving customer loyalty. These stats show the importance of influencer marketing and why it shouldn’t be ignored. However, just [...]

23 03, 2016

5 Tips to Guarantee A Successful Product Launch!

By |2016-3-23|Product Launch|4 Comments

Many businesses make the mistake of presenting a new product to their customers without determining a strategy for launching it. This can result in several issues, such as financial loss and ineffective product promotion. Successful product launches result from thorough planning and research conducted by a team of reliable, experienced marketers. In this article, I've created a product launch guide to give you the essential information that's required for effectively launching a product. Establishing a Product Launch Plan No product [...]