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LEARNEmail Marketing
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I can’t tell you how many times I’ve heard someone dismiss email marketing as “old-school” or “not worth it.” Email marketing is the underdog in digital marketing that just never dies. You can’t beat an inbox for connecting directly with your audience.

If you’re ready to find out why this method still reigns supreme, keep reading.

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Shane Barker
Digital Marketing Expert
A bearded man in a suit jacket and white shirt smiles and points toward the camera with one hand, while his other hand rests in his pocket. The photo is in black and white.
A bearded man in a suit jacket and white shirt smiles and points toward the camera with one hand, while his other hand rests in his pocket. The photo is in black and white.

News & Media

Over 20 years of experience and hundreds of media features. From the New York Post to Vice, see why Shane’s digital marketing expertise is beloved and trusted by outlets everywhere.

Below, you’ll find an archive of Shane’s contributions to various major media outlets, showing his highly in-demand expertise.

Fiverr

Influencer Marketing: The Future Of Marketing?

Shane Barker, featured in Fiverr, specializes in sales funnels, targeted traffic, and website conversions. He highlights the growing importance of influencer marketing for businesses, emphasizing its role in building brand trust for both companies and influencers.

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iSenseLabs

New Features, Module Fixes and Latest News. iSenseLabs Weekly #3

In iSenseLabs, Shane Barker identifies key principles for ecommerce optimization—brand awareness, social proof, and authority—highlighting how their integration enhances conversions, strengthens brand reputation, and fosters sustained business growth.

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ASO Professional

Is Shane Barker right? IS ASO going to kill SEO?

Shane Barker’s piece in ASO Professional argues that 'ASO will kill SEO,' igniting debate. His thoughtful approach and data-backed strategies are praised while challenging the idea that ASO's growth signifies the decline of traditional SEO approaches.

Express Writers

Expert Weigh-In: Content Marketing Predictions For 2016

Shane Barker predicts brands will increasingly hire influencers on platforms like Instagram, YouTube, and Snapchat to create authentic campaigns that drive sales, as noted in Express Writers. This marks a significant shift in marketing strategies for businesses of all sizes.

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careerenlightenment

How Shane Barker Landed the Coolest Job Ever, With Social Media and No Resume

In careerenlightenment, Shane Barker highlights how his vibrant online presence and authentic engagement helped him stand out among 100 candidates, ultimately leading to an unexpected co-founder role at a startup.

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