Michael Cole started as an affiliate manager at a boutique agency after college. He was hands-on with the strategy from the beginning and has since helped various companies implement affiliate strategies. Currently, he is the VP of Marketing at Everflow, a Partner Marketing Platform that helps clients manage all performance-driving partnerships. These include affiliates, media buying channels, influencers, and apps. He also has in-depth experience with mobile acquisition, and currently lives in Oakland, California.
- About the Evolution of Affiliate Marketing
- About the Affiliate Marketing Trends That Defined 2020
- What the Future Holds for Affiliate Marketers
On this podcast episode, Michael Cole from Everflow talks about the evolution of affiliate marketing and offers a tip for those looking to become affiliate marketers.
He also talks about the trends that dominated the affiliate marketing space in 2020 and what marketers should expect in 2021.
On a fun note – Michael talks about three people he would love to dine with, his love for podcasts, and so much more.
Listen to the episode for more information.