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Decoding Agile Marketing With Andrea Fryrear


Andrea Fryrear

Andrea Fryrear is an expert Content Strategist and the President of Colorado-based company, AgileSherpas. She leads a team of specialists who help organizations transition from high-stress environments to high performance. She is a true Agile marketing advocate, coach, top-rated keynote speaker, and an author. When she’s not on her laptop, you can find her playing volleyball and spending time outdoors.
WEBSITE: AndreaFryrear


  • What Is Agile Marketing?
  • Why Do You Need Agile Marketing?
  • How Can You Get Started With Agile Marketing?


Listen to Shane Barker and Andrea Fryrear as they discuss Agile marketing and how it can help organizations become more productive. In this episode, she tells us how she entered the marketing industry by chance.

From teaching herself the basics of marketing to running AgileSherpas, she has had a steep learning curve. In the episode, she gets candid about her life choices, Agile marketing, and more.

Tune into their conversation now.

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Key Takeaways

[00:48] Andrea’s Colorado Connection

[01:41] How Andrea Jumped Into Marketing

[06:02] What Does AgileSherpas Do?

[08:26] Understanding AgileSherpas’ Work Approach

[10:28] Getting Organizations Started With Agile Marketing

[14:47] Andrea’s Experience With Agile Marketing



Shane Barker is a digital marketing consultant who specializes in influencer marketing, content marketing, and SEO. He is the Co-Founder of Attrock, a digital marketing agency. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.


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