Exploring Search Engine Visibility with Chris Dickey, the CEO & Founder of Visably
TODAY'S GUEST
Chris Dickey
Chris Dickey is the CEO and Founder of Visably, a company that helps brands boost their online visibility. It is a patent-pending search analytics platform that believes in the intersection of SEO and PR. He is also a published writer, and award-winning filmmaker and blogger. Currently, he resides in Jackson Hole, Wyoming where he loves to explore the outdoors. When not working, you can find him skiing, fishing, or mountain biking.
WEBSITE: Visably
RESOURCES
Key Takeaways
[01:10] Chris’ Childhood
[08:30] What Is Search Engine Visibility (SEV)?
[11:58] How to Get to the First Page of Google
[13:06] What Chris Learned As a PR Person
[14:42] Which Keywords Should You Focus On?
To explain his approach on boosting brand visibility online, Chris Dickey coined a new term — Search Engine Visibility (SEV). It’s a slight departure from how we understand SEO. In this podcast episode, Chris explains how SEV differs from SEO and what all it incorporates.
Typically, for keyword research, SEO experts recommend that you need to look for potentially valuable keywords that have low competition. However, SEV is just the opposite. The focus is automatically on the most competitive keywords.
In the SEO world, it’s similar to what is known as “Barnacle SEO.”
Listen to Chris as he explains this concept in detail.
ABOUT THE AUTHOR
Shane Barker is a digital marketing consultant who specializes in influencer marketing, product launches, sales funnels, targeted traffic, and website conversions. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.
Leave A Comment
More to listen
Monetization of Knowledge: Lessons with Panos Siozos, LearnWorlds' CEO
Panos Siozos, CEO at LearnWorlds, tells us more about how their team overcame challenges to make the platform a success On this episode, he also discusses how marketers can monetize their knowledge online Additionally, he talks about how online...
Read More [...]
Getting Paid for Your Thinking A Discussion with Greg Hickman, CEO of AltAgency
On this episode, the CEO of AltAgency, Greg Hickman, discusses his entrepreneurial journey He also shares lessons on ways to get paid for your thinking and how to do it right Most importantly, Greg shares insights into how AltAgency can help you...
Read More [...]
Visual Content Strategy: An Interview with Buffer's VP of Marketing, Kevan Lee
Key Takeaways: Fun Facts About Kevan Kevan’s Journey Into Digital Marketing Importance of Visual Content Tools Used for Remote Team Coordination Metrics Buffer Uses to Measure the Effectiveness of Visual Content Future of...
Read More [...]
0 Comments