Useful Tips for Floral Ecommerce Businesses from Murali Nethi, Founder of SnapBlooms


Murali Nethi

Murali Nethi is the Founder and CEO of Hana Software and SnapBlooms, which is a flower delivery marketplace, and one of the top ecommerce and digital marketing solutions in the floral industry. With 24+ years of experience in enterprise architecture and IT, he created this digital florist marketplace to help florists directly sell to their customers. The platform disrupted the $5 billion retail floral industry by eliminating order gatherers and middlemen.
WEBSITE: SnapBlooms



On this episode, Murali Nethi, the Founder and CEO of SnapBlooms, talks about his early years, moving to the United States, and his journey to taking over the floral industry with a powerful SaaS product.

Murali Nethi has created Hana Florist POS, a software solution that can help you run and scale a retail flower shop of any size. If you run a floral business and want to take advantage of the ecommerce ecosystem, then this podcast episode is for you.

Listen to the industry expert as he shares useful insights about:

  • What Hana Florist POS is and how he came up with the idea to create this technology.
  • How this technology can eliminate middlemen from the floral industry and open more opportunities for local florists.
  • Why florists and flower shops need to get online and accept orders through phones. How ecommerce can help you increase your profit margins.
  • How to launch an ecommerce website and the things you need to run and manage it effectively.

Tune in to learn more about Murali’s Hana Software, a comprehensive solution for florists to get online and boost their ecommerce sales in no time.


Shane Barker is a digital marketing consultant who specializes in influencer marketing, product launches, sales funnels, targeted traffic, and website conversions. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.


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