Ready to be an Instagram Influencer? Get Started for FREE          Click Here
Webinar: How to create a winning content marketing process       Register for Free!

How to Ace Influencer Marketing With Deirdre Breakenridge


Deirdre Breakenridge

Deirdre Breakenridge is the CEO and owner of Pure Performance Communications. She also serves as the CEO of PRStudChat, which is a community on Twitter for PR students, PR pros, and educators. She has written over 10 books covering different themes like public relations, social media, and modern communication. A PR and marketing veteran, she comes with a rich experience of over 30 years in the industry.
WEBSITE: Deirdre Breakenridge


  • How Content Marketing and Influencer Marketing Come Together
  • How to Build Relationships With Influencers
  • Which Are the Best Tools For Content Marketing?
  • What a Typical Day For Deirdre Breakenridge Looks Like


  • 40:32 : Where Brands Improve In Content Marketing
  • 43:44 : The Disconnect Between Brands and Influencers
  • 47:52 : How to Build Relationships With Influencers
  • 49:26 : Best Tools For Content Marketing
  • 51:37 : Deirdre’s Biggest Achievement
  • 54:57 : What a Typical Day Looks Like For Deirdre
  • 57:40 : How to Get In Touch With Deirdre

In this episode, Shane Barker and Deirdre Breakenridge discuss how content marketing and influencer marketing can come together. Deirdre also shares tips to help brands build long-term and genuine relationships with influencers.

During the course of the conversation, she talks about her favorite tools for content marketing that she absolutely can’t do without. In addition to this, she also gives listeners a sneak peek into what a typical day looks like for her.

Check out the entire conversation now.


Shane Barker is a digital marketing consultant who specializes in influencer marketing, product launches, sales funnels, targeted traffic, and website conversions. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.


Leave A Comment

More to listen

Unveiling the Ultimate Content Marketing Plan- Interview with Julia McCoy

Content marketing can help you increase your brand’s reach, lead generation, and sales However, it is essential to have a well-documented content marketing plan to do so effectively A recent study by CMI and MarketingProfs showed that 63% of...
Read More [...]

Why Behavioral Data Matters for Businesses: An Interview with Simon Yencken

You must have heard that using behavioral data is very important for business owners and marketers But do you really understand what it is, why it matters, and how to use it for your business growth On this episode, Simon Yencken will answer...
Read More [...]

A Deep Dive into GetEmails with the Co-Founder & CEO, Adam Robinson

Adam Robinson has spent more than eight years in the email marketing space Naturally, he has seen the email landscape evolve From studying the market to identifying the gap and finally launching GetEmails, he spills the beans on it all in this...
Read More [...]

Subscribe to Our Marketing Newsletter