Ready to be an Instagram Influencer? Get Started for FREE          Click Here
Webinar: How to create a winning content marketing process       Register for Free!

Is It Worth Investing in Customer Education? A Discussion with Panos Siozos, LearnWorlds CEO


Panos Siozos

Panos Siozos is the CEO at LearnWorlds, a multi-million edtech SaaS startup that helps brands, marketers, and agencies create and sell e-courses. Panos has a PhD in Educational Technology and has had an exciting career in different fields, including software engineering, computer science education, and IT management. In the past, he also worked as a policy adviser for research and innovation at the European Parliament. Currently, he lives in Cyprus.
WEBSITE: LearnWorlds


  • Why You Should Educate Customers
  • How Online Courses Changed the Traditional Education Narrative
  • How to Create Educational Content for Your Customers
  • What Brands Are Great at Customer Education

Listen to Shane Barker and Panos Siozos talk about why it is important to educate your customers and how to do it right.

Panos shares how the traditional educational narrative has changed through online courses and how the landscape is further evolving.

He also shares insights into why you should emulate brands like Ahrefs, HubSpot, and others offering online courses.

And on a fun note, we find out what superpower Panos would love to have and why his travel wish is something we would all love to do.

Tune in!


Shane Barker is a digital marketing consultant who specializes in influencer marketing, product launches, sales funnels, targeted traffic, and website conversions. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.


    Leave A Comment

    More to listen

    How Agile Marketing Works With Andrea Fryrear

    Listen to Shane Barker and Andrea Fryrear talk about AgileSherpas’ approach to Agile marketing In this podcast episode, Andrea also tells us about the online courses offered by AgileSherpas for anyone who wants to get started with Agile...
    Read More [...]

    How Content and PR Can Work Together with Amy Higgins

    Key Takeaways: [spp-timestamp time="01:05"] Amy’s San Fransisco Connection [spp-timestamp time="05:32"] Family Life [spp-timestamp time="07:25"] How Amy’s Grandma Smuggled Whiskey Once [spp-timestamp time="08:41"] College Years &...
    Read More [...]

    How to Build Powerful Backlinks: A Discussion with 180 Marketing’s Founder, Jeff Oxford

    To boost your brand authority, you need to get backlinks from relevant, authoritative websites But link building strategies are evolving very fast So which tactics are in trend these days and which tactics give assured results Jeff Oxford...
    Read More [...]

    Subscribe to Our Marketing Newsletter