Overhauling Your Customer Service for the Better with Daniel Rodriguez
TODAY'S GUEST
Daniel Rodriguez
Daniel Rodriguez is the Chief Marketing Officer at Simplr and he was the VP of Marketing of Seismic. He specializes in B2B enterprise SaaS go-to-market strategy, customer-to-product feedback, demand generation, PR, analyst relations, digital strategy, and so much more. As Seismic's first marketing hire, Daniel built a team that played a critical role in taking this early-stage company from less than $1M in revenue to $400M in revenue in under 5 years. He’s also got the WSET Level 2 Wine Tasting Certification with Merit.
WEBSITE: Simplr
RESOURCES
Key Takeaways
[2:02] Working Hours of Stores
[5:49] What are Companies Missing in Customer Service?
[9:34] CSAT Scores
[11:29] Mystery Shop Case Study
[12:33] How Simplr Worked with Anita Bing
[16:38] Analogy with AWS Hosting
Daniel Rodriguez is the Chief Marketing Officer at Simplr and he was the VP of Marketing of Seismic. He specializes in B2B enterprise SaaS go-to-market strategy, customer-to-product feedback, demand generation, PR, analyst relations, digital strategy, and so much more.
In this episode, he talks about how companies fail to service the “now” mindset of customers. He explains how brands need to be proactive in their customer service and gives powerful steps that you can undertake to improve your customer experience.
Towards the end of the conversation, he also shares some case studies that Simplr has conducted.
Listen to the episode for more details!
ABOUT THE AUTHOR
Shane Barker is a digital marketing consultant who specializes in influencer marketing, content marketing, and SEO. He is the Co-Founder of Attrock, a digital marketing agency. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.
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