Ready to be an Instagram Influencer? Get Started for FREE          Click Here

Eric Stockton Decodes Advertising and Targeting Best Practices

TODAY'S GUEST

Eric Stockton

As the General Manager of Perfect Audience, Eric Stockton is currently responsible for over 70 million top-line sales and $3 million in ad budgets. Their platform helps marketers increase their revenue through retargeting. He is in charge of driving the overall company growth by developing new AI in advertising and integrating with key partners. Previously, he was a keynote speaker at various marketing trade shows, including the ecommerce retail Executive Summit, ContentBiz, MarketingSherpa events, and others. He currently lives in Buckhead, Atlanta.
WEBSITE: Perfect Audience

YOU’LL LEARN

  • How Does Retargeting Work?
  • How to Run Hyper-Profitable Campaigns
  • How to Target Customers Who’ve Already Converted
  • How to Ensure That Audiences Don’t Skip Your Ads

Listen to Shane Barker and Eric Stockton talk about targeting, retargeting, and how marketers can make the most of these strategies.

Eric also shares tips on how to run hyper-profitable ad campaigns and what it takes to succeed in an environment where customers want to skip ads.

Listen to their conversation now.

Note: Perfect Audience is currently offering $1000 in matching ad credits with every free trial account. So go on and get yours!

ABOUT THE AUTHOR

Shane Barker is a digital marketing consultant who specializes in influencer marketing, content marketing, and SEO. He is the Co-Founder of Attrock, a digital marketing agency. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.

0 Comments

    Leave A Comment

    More to listen

    Understanding Word-of-Mouth Marketing with Spike Jones

    Shane Barker continues his conversation with Spike Jones, the General Manager for the Strategic Services team at Khoros, on the Marketing Growth Podcast On this episode, they talk about word-of-mouth marketing and the challenges marketers...
    Read More [...]

    Omnichannel Marketing: The What, Why, and How with John Bruno

    On this episode, John Bruno, the Vice President of Commerce Strategy at PROS, discusses omnichannel marketing and how B2B marketers can leverage it He offers in-depth insights into what B2B omnichannel marketing entails and best practices to...
    Read More [...]

    Content Marketing Myths You Need to Know with Michael Brenner

    Key Takeaways Michael’s Story Fun Facts about Michael’s Hometown College for Michael Michael’s Major Michael’s First Job Starting Marketing Insider Group Michael’s Books Michael Expounds on the Content...
    Read More [...]

    Subscribe to Our Marketing Newsletter