• How to Rock Your First Product Launch
28 02, 2017

How to Rock Your First Product Launch

By ||2017-2-27|Product Launch|0 Comments

You’re going to launch your first product and you’re almost crippled by the fear of failure. That’s perfectly normal, and you have every reason to be afraid. This doesn’t mean you back out or you let your fear prevent you from preparing a rocking product launch plan. 6 Ways to Rock Your First Product Launch In this post, I’ll provide you with effective tips to successfully pull off your first product launch. Learn how to overcome your fears, and what it [...]

  • 49 Product Page Design Elements And Why You Need Them
23 02, 2017

49 Product Page Design Elements And Why You Need Them [Infographic]

By ||2017-2-23|eCommerce|0 Comments

We want to generate as many sales as possible. But in order to do so, we have a lot to do -- drive traffic to our online store, educate the customers, understand consumer psychology, and so on. Of course, these marketing activities are essential, but while you’re on it make sure that your product page is well-designed to convert these visitors you work so hard to get into customers. The National Retail Federation stated that, “online holiday shopping surpassed in-store shopping [...]

  • Micro VS Macro: How To Get The Most Bang For Your Buck With Influencer Marketing
21 02, 2017

Micro vs Macro: How to Get the Most Bang for Your Buck with Influencer Marketing

By ||2017-2-21|Influencer Marketing|0 Comments

You’re planning to launch an influencer marketing campaign. You already know that influencer marketing is one of the most cost-effective marketing channels. You’ve set aside a budget, and started to plan your campaign. Now you want to know how to get the most bang for your buck, and maximize the effectiveness, and ROI of your campaign. To ensure that every penny is put to good use, you need to find the right influencers, and carefully plan your strategy. How much you spend on [...]

16 02, 2017

Top 16 Most Effective Search Engine Optimization Tips

By ||2017-2-20|SEO|0 Comments

SEO is one of the first hurdles to jump in digital marketing. And a little help from the experts - like the search engine optimization tips below - can save you a lot of time on Google’s third page of results. Autocomplete and search predictions, oh how you've spoiled us! Let’s face it - there are very few times in a day when you actually enter the URL of the website you're looking for into your browser. More often than not, you [...]

  • Product Launch Failures
14 02, 2017

6 of the Worst Product Launch Failures (And What You Need to Learn From Them)

By ||2017-2-21|Product Launch|0 Comments

Are you on the verge of launching a new product? Or are you still in the process of developing one? Whatever the case may be, you obviously want to do everything you can to ensure your product launch is successful. That means you need to carefully plan every aspect of your launch - from product development, to your product launch promotion. To help you with your product launch planning, here are six of the worst product launch failures, and what you can learn [...]

7 02, 2017

The Ultimate Guide to Speed Up Your Influencer Outreach Campaign

By ||2017-2-21|Blog, Influencer Marketing|0 Comments

Need help with your first influencer outreach campaign? Or maybe your previous campaign wasn’t effective enough, and now you need some professional guidance. Whatever the case may be, this post will provide you with useful tips, and step-by-step instructions for carrying out your campaign effectively. From defining your goal and searching for influencers, to conducting your email outreach, this is a detailed guide to speed up your influencer outreach campaign. Step 1: Come up with a Defined Campaign Goal What every [...]

2 02, 2017

The Images Sizes Cheat Sheet for Facebook Marketers [INFOGRAPHIC]

By ||2017-2-2|Social Media|0 Comments

Companies are now spending thousands of dollars per month in managing their online campaigns. But these investments are wasted if the promotions they’re running aren’t being seen by their audience. It’s critical for business owners to ensure their Facebook images comply with the latest dimension guidelines from Facebook. Here’s an outline of the latest requirements. You can also find a cheat sheet from TechWyse that details all of the image sizes for Facebook below. Limit Text on Ads Although Facebook [...]

31 01, 2017

Why is Influencer Marketing Better than Celebrity Endorsements?

By ||2017-2-6|Blog, Influencer Marketing|1 Comment

For decades, celebrities have been endorsing products and influencing the purchase decisions of the masses. But the past few years, many brands have been switching to influencer marketing. In fact, influencer marketing has become so popular that 86% of marketers were using it in 2016, according to a study by Linqia. But what exactly is the difference between getting marketers to promote your product, and working with influencers for promotion? And why is influencer marketing considered to be so much better [...]

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