6 12, 2019

17 of the Best PPC Tools to Increase Your Ad Presence (Updated December 2019)

By |12/06/2019|Adwords|2 Comments

Professional and skilled marketers need the right tools to help them effectively market and sell their products. Pay-per-click (PPC) marketing is one of the most commonly used marketing techniques. But not everyone is doing it right. It requires a lot of effort as there are numerous aspects you need to take care of. From designing effective ad copy to selecting the right audience that you want to display your ads to, it involves a lot of tasks. This is where [...]

6 12, 2019

19 of the Best Social Media Management Tools You Need to Manage Your Social Presence (Updated December 2019)

By |12/06/2019|Social Media|0 Comments

Social media management is an important aspect for every business. Taking advantage of the surging popularity of social media, it can help you manage online interactions, deals, branding, and marketing. Social media management tools can help. These software solutions make your work easier by streamlining the process and improving collaboration. Social media management tools can help you make your digital presence felt on social media platforms and help you attract more traffic while retaining your loyal customers. The Future [...]

3 12, 2019

When is the Best Time to Post on Instagram in 2020?

By |12/03/2019|Social Media|0 Comments

Instagram has over 1 billion monthly active users and has grown into a social media mammoth. According to Facebook research, 83% of people discover services and products on Instagram. 81% of them use it to research brands, while 80% use it to make purchase decisions. Image via Facebook It’s, therefore, a great time to grow your presence on Instagram, if you haven’t started yet. However, your posts may get lost in the ocean of posts that are uploaded onto the [...]

3 12, 2019

The 2020 Guide to Omnichannel Marketing: Everything You Need to Know to Get it Right

By |12/03/2019|Digital Marketing|0 Comments

Chances are that you have experienced omnichannel marketing on various occasions. This is when every channel you interact with during your buyer’s journey flawlessly connects with all other channels. Let’s think of a scenario many of us have experienced in the past, that does not reflect an omnichannel marketing strategy. You are browsing online, trying to find a product. Eventually, you find a page that appears to have it for sale. You click on the page and it looks like [...]

2 12, 2019

7 Main Types of Content and How to Use Them for Marketing

By |12/02/2019|Content Marketing|0 Comments

If you want to grow your online business, content marketing is a sure-fire strategy to help you do so. The Content Marketing Institute (CMI) found that content marketing generates over three times as many leads compared to outbound marketing. Not only that, it also costs 62% less. Another report by Marketing Profs and CMI showed that the most successful B2B marketers dedicate 40% of their advertising budgets to content marketing. Image via Content Marketing Institute What this means is that [...]

2 12, 2019

8 of the Best Ways to Get More (Authentic) Instagram Followers

By |12/02/2019|Social Media|0 Comments

Instagram is one of the biggest social media platforms. According to Statista, as of June 2018, there were about 1 billion monthly active users on the platform. To get more prospects and customers for your business, you must have a strong presence on Instagram. Image via Statista As a result, more businesses are using the app. A recent survey by eMarketer showed that about 75.3% of businesses in the United States are expected to use Instagram by 2020. This means [...]

29 11, 2019

14 of the Best API Management Tools You Should Try in 2020

By |11/29/2019|Digital Marketing|0 Comments

Application Programming Interfaces (APIs) power most applications used today. This is because they enable developers to include core features of complex websites in the applications. Also, they allow those features to be integrated and used in different ways. It is essential for businesses because it is through an API that they are able to get different programs to communicate with each other. Since APIs are growing in popularity, it becomes extremely difficult and complex to manage them. This is where [...]

28 11, 2019

23 Websites You Need to Know for Hosting and Submitting Your Podcast in 2020 (Updated November 2019)

By |11/28/2019|Content Marketing|1 Comment

Podcasts are becoming an increasingly popular trend on the internet. In case you don’t know, a podcast is an audio file that can be downloaded online. However, launching a successful podcast isn’t as simple as creating audio content and uploading it to iTunes. You first need to host your audio files on a podcast hosting and submitting website. Why do podcasts stand out from MP3 files? When you subscribe to a podcast, it brings you the audio you want. Therefore, [...]

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