Social media and marketing go hand in hand. Business owners know that there’s substantial potential behind this duo. But when it comes to Facebook, the opportunities are endless. And since the platform broadened its services to include Facebook Messenger, the possibilities have exponentially increased. As one of the leading messaging platforms in the US, Facebook Messenger is used by nearly 1.3 billion people who use it to exchange approximately 20 billion messages every month. So, marketing and advertising on this platform [...]

Want to make sure your social media marketing agency works smoothly? Here’s a tip for you: Have a structured social media approval process in place. Regardless of the size of your agency, approval is important. With proper processes in place, you can ensure that your agency can function like a well-oiled machine. 19 of the Best Social Media Management Tools You Need to Manage Your Social Presence 19 Tools You Need to Know to Increase Your Organic Social Media [...]