Using the best WordPress ecommerce themes will set your ecommerce business up for success.

WordPress ecommerce themes are a great way to start your ecommerce business as they have a lot of advantages, including flexibility and cost-effectiveness. You can easily edit the templates according to your liking so that your ecommerce web design is unique and user-friendly.

What is an Ecommerce Theme?

An ecommerce theme is a template that controls the look and feel of your website. It can be used to change the appearance of your website’s header, footer, sidebar, and more.

You can simply install an ecommerce theme and utilize its functionality instantly. If you want to sell products through your website, you can use an ecommerce WordPress theme, which comes with built-in ecommerce features.

Why Do you Need an Ecommerce Theme?

Themes can help you build and manage your online store easily as they have many advantages. I’ve listed a few of them below:

  • WordPress themes are an easy solution for website building. You get access to a drag-and-drop page builder, fully responsive design, menu options, color schemes, and ecommerce features. You can easily use pre-designed pages to get your website up in no time.
  • Ecommerce themes integrate well with ecommerce platforms like BigCommerce and WooCommerce, which make it easier for businesses to sell their products online. BigCommerce will also host your website for you, whereas using WooCommerce will require you to buy a hosting plan.
  • Themes are cost-effective. Many of them are free, while others come at a nominal price. Using themes can help you save time and money that would have been spent on hiring and working with a web developer.
  • Most themes offer automatic updates, which help you stay on top of modern design standards and the latest technology.
  • Most WordPress themes are SEO-friendly, which means that they come with features that can help your ecommerce website rank higher in search engine results.

Now that you know why you should use an ecommerce theme to build your online store, let’s find out how to choose the right one.

What Should You Look for in a WordPress Ecommerce Theme?

To design an ecommerce website, you need a WordPress theme that meets ecommerce standards. There are some features that ecommerce themes must have for them to be fully functional.

When you're choosing an ecommerce theme for your business, there are a few things you should consider, such as:

  • Does the theme have a responsive design?
  • Is the theme SEO-friendly?
  • Does it have all essential product page functionalities such as cross-sell and upsell features, fast loading time, and guided navigation and search features?
  • Does the theme have drop-down menus to help users navigate the site easily?
  • Is the theme secure? Does it use SSL encryption for secure card transactions?
  • What UX (user experience) features and customization options does the theme have?
  • Is the theme similar to competitor websites?
  • How much does the theme cost?

Top 15 Free Ecommerce Themes

If you’re on a tight budget, you might not want to spend a lot of money on a WordPress theme, which is where free WordPress themes come in handy.

Here is my list of 5 top picks for free ecommerce themes:

Theme NameLoading speedSupportStarter TemplatesWooCommerce integration
Astra0.995 sGreatGoodYes
GeneratePress0.814 sExcellentGoodYes
OceanWP0.567 sGreatGreatYes
Neve0.806 sAverageExcellentYes
Sydney2.590 sAverageAverageYes

Now that we’ve had a brief overview, let’s take a look at the Top 15 free ecommerce themes.

1. Astra

Astra’s landing page says all you need to know about Astra.

It’s a lightweight, lightning-fast, and highly customizable WordPress theme. Astra offers a plethora of pre-built websites that help reduce the time spent creating your WordPress website. 

It also has a built-in WordPress customizer reducing the amount of time you spend coding, by allowing you to customize parts of the website through dragging and dropping.

Astra’s customization screen is super simple, easy to navigate and use, and allows for plenty of customization options.

The best part is how fast it loads. Astra’s webpages need less than 50KB of resources, loading in less than half a second.

Astra also easily integrates with popular ecommerce plugins like WooCommerce.

If you’re looking for a free, easy-to-use, and resourceful theme to build your website, Astra should be at the top of your list.

Key Features

  • Lightweight design offers unmatched performance
  • Highly customizable
  • Ecommerce integration
  • Easy to use with less coding needed to design a website

Pros:

  • Has a lot of customization options
  • Super fast loading times
  • Integration with popular ecommerce plugins

Cons:

  • Its multipurpose design suites websites that are designed for more than one purpose, like an ecommerce store that also has a blog.

2. GeneratePress

GeneratePress offers a free and premium version of their theme.

The free version is an excellent, pocket-friendly ecommerce theme that focuses on speed and usability above all.

A fast and accessible site is important for SEO rankings since Google will rank websites with better speeds higher than slow and clunky websites.

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If you have the budget for it, their premium version comes with what they call a “block-based” theme builder. It’s an intuitive way of designing your website, that’s easy to understand and makes quick work of it as well.

Here’s a quick 1-minute guide that you can find on their informative YouTube channel:

Add this YouTube video

Key Features:

  • Fast loading times and user-friendly theme
  • Unique block-based theme builder
  • Top-tier customer support
  • Available in over 20 different languages

Pros:

  • Block-based theme builder is easy to use
  • Best customer service
  • Multi-language support

Cons:

  • Customization isn’t as versatile and unique as other themes

3. OceanWP

OceanWP is the perfect WordPress theme for beginners.

There is a free and pro version. The free version has more than you need when starting out. It has all the customization options you need, as well as some really useful tools and widgets.

All social media logos are present, as well as software like Flickr and MailChimp.

It comes with 7 customizable header styles, as well as 3 different mobile menu styles.

OceanWP is especially great for ecommernce stores. It has support for multiple currencies, wishlists, and even product comparisons.

Here is an extensive list of all features included in their free version.

Image source

Key Features

  • Supports different currencies for online stores
  • Has social media widgets integrated
  • Has excellent premade layouts
  • Mobile website layouts included

Pros:

  • Beginner friendly
  • Great support in the form of documentation
  • Has mobile layouts as well

Cons:

  • Theme customization settings are clunky and not well organized

4. Neve

Neve is an excellent theme to help you create unique feeling websites quickly and easily.

Neve comes with a variety of customization options like page layout, and custom headers whilst keeping things simple and fast.

Neve also seamlessly integrates with a large number of page builders like Elementor, Brize, and Visual Composer.

Designing page layouts are fun, easy, and quick with global color palettes that allow you to keep the design of your website consistent among all the pages.

It also boasts more than a hundred different starter sites that you can import to give you a headstart when designing the layout.

Key Features

  • Over a hundred starter sites
  • Global color palette
  • Custom header and footer designs
  • Integrates with a large number of page builders

Pros:

  • Has layouts for blogs
  • Customization is easy to understand and do
  • Over a hundred starter sites to choose from

Cons:

  • Customization might be easy, but it lacks certain customization options to fully create a website you want

5. Sydney

Sydney is a sleek theme with a less is more approach. Above is a demo site created to model the design of a fashion store.

The fashion shop landing page first shows the latest collection of clothing. Scrolling down you also get the top products as well as testimonials.

These sliding headers look great, clean, and modern. You can also add a video or static header if sliding headers aren’t your thing.

You also have the option to customize buttons, footers, and a variety of page layouts for blogs or shops.

Below is another example, this time for a lead generation landing page.

Key Features

  • Modern design makes creating a page easy and quick
  • Layouts for different styles of pages
  • Supports desktops, tablets, and mobile devices
  • Great range of starter websites

Pros:

  • Excellent for small and large companies
  • The modern design will entice customers more
  • Easily customizable

Cons:

  • The biggest issue with Sydney is customer support and slow loading times.

6. Rishi Theme

Rishi theme is a great-looking, modern and sleek website theme.

Rishi’s customization options are varied and powerful with an endless amount of customization possible to make your website look the way you want it to.
Here’s an example of a tech magazine website created with the Rishi Theme.

Rishi allows you to choose any font, color, and typography, as well as easy drag-and-drop design function for your website’s header and footer.

Editing is made even easier with live editing which allows you to edit in real-time with a live preview.

Key Features

  • Modern design makes creating a page easy and quick
  • Layouts for different styles of pages
  • Supports desktops, tablets, and mobile devices
  • Great range of starter websites

Pros:

  • Powerful customization
  • Ready for desktop and mobile devices
  • Creates responsive websites

Cons:

  • After having a look at their starter websites, especially the free ones, I noticed that they all had very similar visual styles, with slight color changes. It would be great if there was more variation among the starter websites.

7. Shopper Store

Shopper Store is a theme for those that want a clean, simple ecommerce store.

Products look great, the website is easy to read and follow and the theme looks modern.

It integrates with WooCommerce and other ecommerce plugins and has SEO-optimized coding.

It’s great if you're looking for an ecommerce shop. It has a shopping cart and checkout system.

Key Features

  • Sleek, modern design
  • Works with most ecommerce plugins
  • Has a checkout and shopping cart
  • Great looking starters

Pros:

  • Easy to use
  • Supports common ecommernce plugins
  • Great response time

Cons:

  • It lacks some extra features that allow more customization

8. Botiga

Botiga is a beautiful, grid-based WordPress theme that you can use for your website.

Botiga is simple and easy to use. It has a fair amount of customization options, although not as intricate as other apps higher on the list.

This beautiful WordPress theme not only looks great on desktop computers, but it looks just as great on mobile devices.

Here is a demo website made on Botiga.

Key Features

  • Sleek, modern design
  • Works with most ecommerce plugins
  • Has a checkout and shopping cart
  • Great looking starters

Pros:

  • Easy to use
  • Supports common ecommernce plugins
  • Great response time

Cons:

  • It lacks some extra features that allow more customization

9. Woostify

Woostify is an excellent WordPress theme that’s primary focus is converting potential customers.

 is also structured for better SEO, as well as supports most page builders like Elementor.

It even supports two wishlist plugins Yith wishlist and TI wishlist.

It has great loading times and the demo sites look great. 

Key Features

  • Excellent theme for ecommerce stores
  • Works with most ecommerce plugins
  • Supports wishlists
  • Well-designed demos

Pros:

  • You can set up an ecommerce shop quickly
  • SEO-friendly design
  • Great starter websites that don’t need too much customization to be usable

Cons:

  • Doesn’t have a lot of customization options, with pre-made layouts for stuff like headers, footers, and page layout.

10. GutenShop

GutenShop is a great WordPress theme if you’re looking to quickly put together an ecommerce shop, or a simple single page shop even.

It does lack a wide range of customization options other themes offer with the free version allowing you to create custom text and a custom logo for your header. Other than that, you’ll need to make use of predesigned options.

Key Features

  • Great for beginners
  • Works with most ecommerce plugins
  • Great looking theme

Pros:

  • Easy to use for beginners
  • SEO-friendly design
  • Custom logo for header

Cons:

  • Customization is lacking due to the theme’s simplicity, which makes it great for beginners, but not for any brands look for a highly customized website

11. eStore

eStore is an easy to use WordPress theme that is compatible with drag-and-drop page builders, as well as mobile and SEO friendly.

It works with most ecommerce plugins and has AMP support.

The theme itself is decent, with a modern ecommerce shop design, with header and footer customization options.

Key Features

  • A lot of customization tools, even for the free version
  • Works with most ecommerce plugins
  • Fast loading times

Pros:

  • Wide range of customization options
  • Created with SEO in mind
  • Has everything an ecommerce store would need like a product catalog and checkout

Cons:

  • The customizable nature of the eStore theme makes it a bit more difficult for beginners to use

12. Shopping Cart

ShoppingCart is a very straightforward ecommerce shop theme. Its design is used a lot by ecommerce shops as can be seen by the demo website in the picture above.

It supports plenty of common ecommerce plugins like Breadcrumb NavXT, WP-PageNavi, and Contact Form 7.

Its main design is aimed at online shops. It includes multiple sections on the front page and social menus.

Key Features

  • A lot of customization tools, even for the free version
  • Works with most ecommerce plugins
  • Fast loading times

Pros:

  • Great online shop design
  • Supports most common ecommerce plugins
  • Has multiple sections on the front page, as well as a carousel option

Cons:

  • It lacks a large variety of premade designs

13. VW Dark

VW Dark is for brands looking to take minimalist design to the next level.

It features a dark background and the theme lends itself best to people and bands looking for a website to show of their photography or blog posts.

It does lack some customization features, with a selection of predesigned themes and layouts to choose from, as well as font customization and adding a logo.

Other than that, you’re stuck with what the theme has to offer.

Key Features

  • Excellent design for bloggers and photographers
  • Easy to set up and get your website going
  • Mobile friendly 

Pros:

  • Over 100 fonts to choose from
  • Great design for photography
  • Dark theme looks great and different from other themes

Cons:

  • This theme is great for photographers and bloggers, but lacks some key customization tools and features to make it a valid option for an ecommerce shop.

14. Storefront

The Storefront theme free version comes with all the great features you’d expect, as well as excellent integration with WooCommerce.

The Storefront theme promises fast loading times. Because the theme is made by WooCommerce, you also don’t have to worry about any plugin issues regarding WooCommerce plugins.

Customization is a little limited in the free version, with an option of predesigned layouts.

Key Features

  • Excellent support
  • Compatible with common ecommerce plugins
  • Fast loading times

Pros:

  • Excellent support from WooCommerce
  • Great looking premade design layouts
  • Distraction free checkout page

Cons:

  • The free version is limited to only a few customization options

15. Cornerstone Light

Cornerstone light is a free version of the Cornerstone theme.

It’s a great theme that can be used for a variety of different websites, including eccomerce shops.

The theme is clean and modern and has a homepage carousel and social media icons.

Key Features

  • Great looking demos
  • Has a carousel feature on the homepage
  • Fast loading times

Pros:

  • Great for beginners starting an ecommerce shop
  • Great looking premade design layouts
  • No need to know coding

Cons:

  • The free version is limited to only a few customization options

Top 15 Premium Ecommerce Themes

I’ve picked them for this post on the best ecommerce WordPress themes as they all meet ecommerce standards and can help you create a great ecommerce store.

Here are my 5 top picks for paid ecommerce themes based on my testing:

Theme namePriceLoading speedSupportDemo quality
Flatsome$591.12 s6 monthsGood
Divi$393.43 s1-yearExcellent
Cornerstone$491.90 s6 monthsGood
Woodmart$591.13 sLifetimeGreat
Porto$351.72 s6 monthsGreat

Now let’s check them out, one by one.

1. Flatsome

Flatsome is a fully responsive ecommerce WordPress theme with a modern and clean design. It's perfect for online stores of all sizes and it comes with a ton of features, including a drag-and-drop page builder, unlimited colors, WooCommerce support, Revolution Slider, and more.

Key Features

  • Mobile and speed optimized theme
  • Compatible with the latest WooCommerce and WordPress versions
  • Product variation swatches
  • Automatic new badge for products newer than x days
  • Sticky column option
  • Mega menus with custom dropdowns
  • Multilingual

Pros:

  • Mobile-friendly
  • Customizable one-page checkout
  • Fully customizable page builder

Cons:

  • The price is for a single site, although they do offer licenses for multiple websites for a much higher price

Pricing: Starting from $59

2. Divi Ecommerce

Divi offers some of the most popular WordPress themes for different use cases. Their child theme, called “Divi Ecommerce” comes with ecommerce functionality and free updates.

Divi Ecommerce theme for WordPress integrates well with BigCommerce, WooCommerce, and other ecommerce platforms, which makes it easier to add advanced ecommerce features.

It also offers interesting layouts, shop pages, and product pages for different types of ecommerce businesses, including a photo marketplace, a pharmacy, a furniture store, and an online beauty store.

Key Features

  • A drag-and-drop builder and visual editor
  • Custom CSS control
  • Global elements and styles
  • Modules for all essential website elements including calls-to-action (CTAs), blogs, sliders, testimonials, and more
  • Easy-to-build product page layouts with custom WooCommerce modules
  • Custom shape dividers for your web pages
  • Advanced code editing option
  • Custom user roles and permission settings
  • Ecommerce, lead generation, built-in split testing, and powerful conversion insights
  • 1-year premium support

Pros:

  • Drag and drop webpage builder
  • Advanced code editing available
  • Premium support for 1 year

Cons:

  • The biggest issue with Divi is that updates are only supported for a year after purchase

Pricing: $39

3. Cornerstone

Cornerstone is one of the best ecommerce WordPress themes that comes in three variations – Light, Bold, and Warm. 

This ecommerce WordPress theme is integrated well with BigCommerce and optimized for sales and discounts, large catalogs, multi-purpose usage, and responsiveness.

Key Features

  • A clutter-free and intuitive user interface
  • Complex search filtering options
  • Customized one-page checkout
  • Mega navigation
  • Google AMP
  • The ultimate element library with dozens of new elements, templates, and third-party tools

Pros:

  • Image and video support
  • Customizable one-page checkout
  • Easy to use, even for beginners

Cons:

  • It’s a flawless theme, the only issue is that the price is for a single website, which means if you want to create two, you will need to pay twice.

Pricing: Starting from $49

4. WoodMart

WoodMart is a premium ecommerce WordPress theme optimized for building an online shop that provides the ultimate user experience to shoppers. It integrates well with WooCommerce and comes with a super-fast interface.

Key Features

  • Elementor and WPBakery page builder support
  • Unlimited header layouts
  • Full AJAX shop, pagination, filters by color and size
  • Advanced variable products with swatches
  • AJAX full-screen search option
  • Built-in mega menu
  • Highly-customizable product pages, elements, and images

Pros:

  • 70+ demo layouts and 370+ ready-to-use templates
  • Optimized for page speed to improve search engine optimization
  • AJAX quick shop option for all products

Cons:

  • It’s a flawless theme, the only issue is that the price is for a single website, which means if you want to create two, you will need to pay twice.

Pricing: Starting from $59 (regular license)

5. Porto

Porto is a fully responsive ecommerce WordPress theme that comes with a modern and clean design. It comes with a complete set of tools that ensure high performance and easy customization for your ecommerce site.

Porto follows the latest trends in website design and the best practices of code to make sure your ecommerce site stands out from the crowd.

Key Features

  • A drag-and-drop editor
  • Full support for Elementor and WPBakery
  • Optimized for page speed performance
  • Several headers and menu options
  • Various filtering options for products
  • Functionality to notify users
  • Professional support – online documentation, videos, and forum
  • Lifetime regular updates to keep your ecommerce site up to date

Pros:

  • 45+ pre-built, ready-to-use, niche demos created by usability experts and modern design standards
  • Excellent professional support
  • Lifetime updates

Cons:

  • Porto is a great theme, unfortunately there are similar themes at lower prices or better themes similarly priced like Divi

Pricing: Starting from $35

6. XStore

XStore is one of the most customizable WordPress themes with WooCommerce, Elementor, and WPBakery compatibility.

It provides unparalleled performance, ultra-fast loading, and everything a user might need to shop online. All of this makes it one of the best ecommerce WordPress themes in the market.

Key Features

  • Mega-menu lazy loading to boost your online shop’s performance
  • AJAX search, product filters, load more products, mini cart, and mini wishlist features
  • White label branding plugin
  • Modular CSS and JavaScript code
  • $510 worth of premium plugins for ecommerce websites
  • Professional world-class support
  • Multi-lingual

Pros:

  • Simple and intuitive, one-click installation
  • Built-in product page builder
  • Built-in AMP for faster page loading

Cons:

  • The theme itself lacks customization in a sense that you can distinguish your website from other websites built with XStore

Pricing: Starting from $29

7. Razzi

Razzi is a multi-purpose ecommerce WordPress theme with a clean and minimalist design. It is a great theme with lots of features, including a mini cart, unlimited color schemes, a slider with smooth transitions, and more.

Key Features

  • 20+ pre-built demos
  • Various product card styles
  • AJAX products filters, add to cart option
  • Built-in coupon system and order tracking system
  • Easy shipping calculator
  • Mega menu supported
  • One-click installation with demo content

Pros:

  • Compatible with WooCommerce plugins
  • Seo-friendly design
  • Has a built-in font preloader

Cons:

  • Online support isn’t as fast or well designed as other themes

Pricing: Starting from $59

8. Rey

Rey is one of the best ecommerce WordPress themes for fashion, clothing, and furniture stores. It is an innovative, appealing, and rich-featured WordPress theme with multiple niche-specific demos and pre-designed shop and product pages.

Key Features

  • Font preloader
  • SEO-friendly WordPress theme
  • Developer-friendly ecommerce WordPress theme for those who love coding
  • Compatible with Elementor page builder and WPBakery page builder for those who want to drag and drop website elements
  • Compatible with WooCommerce plugin to power your online store with pre-built product grid layouts, gallery layouts, quick views, AJAX search, product variations, and other functionalities

Pros:

  • Compatible with WooCommerce plugins
  • Seo-friendly design
  • Has a built-in font preloader

Cons:

  • Online support isn’t as fast or well designed as other themes

Pricing: One-time price of $69

9. Sober

Sober is a fast, unique, and minimal WooCommerce WordPress theme powered by Elementor page builder and WPBakery page builder. 

This premium theme is perfect for your hi-tech store, clothing store, cosmetics shop, furniture store, and more.

It integrates well with WooCommerce and other ecommerce platforms and plugins to help you add a lot of features to your ecommerce store.

Key Features

  • Custom widgets
  • Slider with smooth transition effects
  • Menu with multiple column styles
  • Drag-and-drop visual editor powered by popular page builder plugins like Elementor and WPBakery
  • WooCommerce compatible
  • 16+ pre-built demos
  • Portfolio functionality for artists, photographers, and other professionals
  • Fast ecommerce performance
  • Multi-currency supported
  • Sticky header options
  • Clear documentation and reliable support
  • Lifetime updates

Pros:

  • Unlimited color schemes
  • Lots of product pages, shop pages, and other generic page templates for your every need
  • Premium plugins like Elementor, Variation Swatches for WooCommerce, and Mailchimp included

Cons:

  • Not as many predesigned demos as other themes

Pricing: Starting from $59 for 6 months of online support

10. The7

The7 is one of the most customizable ecommerce WordPress themes in the market today.

It gives you immense creative freedom and tremendous power to control the look, feel, and functionality of your online shop.

This ecommerce WordPress theme has a very modern and stylish design that will make your online shop look great.

Key Features

  • One-click demo installer
  • WooCommerce compatible
  • Drag-and-drop page builders powered by Elementor and WPBakery
  • Elementor Pro and PRO Elements integration
  • Theme options panel
  • Product widgets and shortcodes
  • First-class paid support
  • SEO-friendly and mobile-friendly multipurpose WordPress theme
  • Multilingual and translation-ready theme
  • Mega menu option
  • Product grids and carousels
  • $174 worth of premium plugins
  • 40+ pre-made websites, which can act as a great foundation for every project

Pros:

  • 50+ The7 elements
  • Free lifetime updates
  • Custom storefronts

Cons:

  • Online support is paid for either 6 or 12 months

Pricing: Starting from $39 for 6 months of online support

11. Shopkeeper

Shopkeeper is one of the best ecommerce WordPress themes that offers everything you need to sell online.

This premium theme helps you design beautiful online stores in a hassle-free way with its pre-designed product page layouts, product galleries with zoom functionality, and modern blog layouts.

Key Features

  • Easy installation
  • One-click demo import options
  • Fully responsive theme for your ecommerce store
  • Drag-and-drop page building with the inclusion of WPBakery page builder plugin
  • Infinite scrolling option
  • Portfolio functionality to showcase your best work in its best light
  • Adjust the number of products per row and per column

Pros:

  • Code-free customization
  • Unlimited header styles
  • Fast loading to ensure high performance of your online business website

Cons:

  • Online support is paid for either 6 or 12 months

Pricing: Starting from $59 for 6 months of online support

12. Hestia

Hestia is a beautiful looking one-page theme that is perfect for any type of ecommerce business. 

It offers fast loading times and a user-friendly experience.

The built-in customizer offers a ton of range and it’s compatible with most page builders.

Here’s a demo website designed using Hestia.

Key Features

  • Excellent design for bloggers and photographers
  • Easy to set up and get your website going
  • Mobile friendly 

Pros:

  • Over 100 fonts to choose from
  • Great design for photography
  • Dark theme looks great and different from other themes

Cons:

  • This theme is great for photographers and bloggers, but lacks some key customization tools and features to make it a valid option for an ecommerce shop.

Pricing: Starting from $69/year

13. Storefront

The Storefront theme is part of WooCommerce’s Storefront extension bundle.

This tool will allow you to fully customize the Storefront theme with deep integration with WordPress which allows you to fully customize headers, footers, and font.

You can also add reviews, contact info, and categories to your homepage. 

There are also added functions like beautiful review, which allows customers to see reviews of products they click on.

Key Features

  • Beautiful reviews feature
  • Excellent range of customization options
  • Fully integrated with WooCommerce and other plugins

Pros:

  • Easy to design the webpage the way you want
  • Great selection of demos
  • Great customer service

Cons:

  • The theme is great. But it’s unfortunate that such a great theme is stuck behind a paywall, bundled in a subscription, if you truely want to customize your webpage.

Pricing: Starting from $69/year

14. Astra Pro

As mentioned in the top free WordPress ecommerce themes list, Astra is a lightweight, lightning-fast, and highly customizable WordPress theme.

Its WordPress customizer is great, easy to use, and has plenty of customization options. The drag-and-drop style of the building allows you to build a website without any coding knowledge.

The pro version includes plenty of extra features such as fully customizable headers and footers, native AMP support as well as premium support.

Key Features

  • Lightweight design offer unmatched performance
  • Highly customizable
  • Ecommerce integration
  • Easy to use with less coding needed to design a website

Pros:

  • Has a lot of customization options
  • Super fast loading times
  • Integration with popular ecommerce plugins

Cons:

  • Its multipurpose design suites websites that are designed for more than one purpose, like an ecommerce store that also has a blog.

Price: $49

15. GeneratePress Premium

GeneratePress is a fast and accessible theme that promises excellent SEO rankings with its SEO-friendly design and fast loading speeds.

The premium version comes with their “block-based” theme builder, which allows you to easily customize your web pages without any coding knowledge.

Key Features:

  • Fast loading times and user-friendly theme
  • Unique block-based theme builder
  • Top-tier customer support
  • Available in over 20 different languages

Pros:

  • Block-based theme builder is easy to use
  • Best customer service
  • Multi-language support

Cons:

  • Customization isn’t as versatile and unique as other themes

Price: $59 yearly or $249 for lifetime use

Tips on Choosing the Right Theme for Your Online Store

Choosing the correct ecommerce theme for your website is important, since not all themes work well with all industries.

Some themes are better suited to photography and blogging, whereas other themes are geared towards ecommerce shops.

When choosing a WordPress theme for your ecommerce shop, make sure to keep these things in mind:

  • The theme must match your intent. The theme must match the purpose of your website. If you’re trying to sell products, but the theme doesn’t even have a checkout page, then avoid it.
  • Does it have good support? Themes that aren’t supported or regularly updated will leave you stranded when you run into an issue, or it doesn’t support a plugin you use.
  • Load speed. Slow loading pages will only leave your users frustrated and loading up other websites.
  • What are the reviews like? Read reviews about the theme. WordPress has plenty of reviews on their website about themes and you can quickly gauge whether a theme is good or not.

FAQs

1. What is a WordPress ecommerce theme?

A WordPress ecommerce theme is a pre-designed template that allows you to quickly launch ecommerce shops to sell digital or physical goods.
 
Most popular ecommerce themes are designed with ecommerce functionality in mind, including a robust order tracking system, content management system, custom widgets, SEO features, shipping options, visual composer, and other online shopping features.
 
Many ecommerce themes include support for popular payment processors like PayPal. They also allow integration with popular ecommerce platforms such as BigCommerce.

2. What makes an ecommerce theme good?

As with any WordPress theme, an ecommerce theme should be evaluated based on a few key factors:
 
– How easy is it to use?
– Is the design modern and professional?
– Does the ecommerce WordPress theme include features that are important to ecommerce -stores (like product pages, cart integration, etc.)?
– How is customer support?
 
When looking for a good ecommerce theme, it's important to consider these factors.
 
I’ve put together some of the best ecommerce WordPress themes that meet most of the criteria for building a successful online store. Scroll up to check what features they have.

Ready to Pick Your WordPress Ecommerce Theme?

Ecommerce themes are a great choice for website owners who want to sell products online quickly and easily, but building an ecommerce website requires a lot of technical know-how.

So, if you're not too tech savvy, I recommend hiring a web design company to help you with your ecommerce website. You can always reach out to my team and me for expert tips and professional services.

Also, check out essential ecommerce website components and other web design elements that can help you build a better online shop.If you're looking for ecommerce themes, look no further! This article lists the best ecommerce themes that are available in the market today.

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