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Keyword research is the core of any SEO, PPC, or any content marketing related campaign. If you do not bid or use the correct keyword suggestion tools, you do not serve the right audience with the right content at the right stage in the buyer’s journey. This means less traffic, less customers, and less revenue.

There are tons of keyword suggestion tools lists out there on the internet. Usually, after reading a list, you still won’t know where to find the best tool for your business. That’s why I decided to go directly to the source and jot down some of the best free and paid keyword research tools.

The Best Free and Paid Keyword Suggestion Tools You Should Use

Here is the top 39 keyword suggestion tools I’d recommended for you:

#1: Advance Web Ranking

This tool is used to track keyword rankings for multiple sites, to report rankings on a weekly basis, and to provide reliable results.

Price: $49 – $499/monthAWR SEO Software keyword suggestion tools

#2: Ahrefs

Ahrefs is a SEO link checker and competitor research tool. It will allow you to track your keywords, branding mentions, and competitor’s analysis.

Price: $99 -$999/month

Ahrefs Competitor Research keyword suggestion tools

#3. AnswerThePublic

AnswerThePublic is an auto suggestion result tool which is provided by Google and Bing. It is a goldmine of insights for today’s marketers. This is one of the best, but most underutilized sources of research on content ideas.

Price: Free

AnswerThePublic keyword suggestion tools

#4: Concentrateme

Long tail keyword tool for search analysis.

Price: $39 – $299/month

Concentrateme keyword suggestion tools

#5: Good Keywords

Good Keywords is software that finds the best keyword phrases to use in web content and online marketing materials.

Price: Free

Good Keyword suggestion tools

#6: Google Analytics

Google Analytics identifies potential keyword targets by viewing phrases that have generated organic traffic on the site. This allows you to gain insights into the possibility of increasing traffic by optimizing your keywords.

Price: Free

Google Analytics keyword suggestion tools

#7: Google Keyword Planner

The Google AdWords Keyword Planner is a free tool to help you build your search network activities by looking for keyword ideas and estimating how they might perform.

Price: Free

google adwords keyword suggestion tools

#8: Google Trends

Google Trends is an online search tool that allows users to view the frequency of queries for specific keywords and phrases over a specific time period.

Price: Free

Google Trends keyword suggestion tools

#9: Grepwords

Grepwords uses intuitive tools and industry-leading search and related APIs to combine a large number of new keyword databases to provide you with the best keywords.

Price: $15 – $250/month

GrepWords keyword suggestion tools

#10: HitTail

HitTail is a keyword tool that inspects your website traffic and helps you find the best keyword that is highly correlated with your audience.

Price:  $19.95 – $79.95/month

Hittail Long Tail Keyword Tools suggestion

#11: IMforSMB Bulk Keyword Generator

Bulk Keyword Builder tool for local enterprise and marketing personnel. Generate keywords from category selection.

Price: Free

Bulk Keyword Generator suggestion tools

#12: Ispionage

An Adword keyword tools that analyze your competitors’ keywords which will help you steal your competitor’s traffic and discover their marketing strategy.

Price: $59 – $299/month
Detailed Guide: The Ultimate On-Page SEO Factors

Ispionage seo keyword suggestion tools

#13: Jaaxy

Jaaxy is considered one of the most effective keyword tools for online marketers. It shows the most trending and most valuable keywords.

Price: $19 – $49/month

Jaaxy keyword suggestion tools

#14: Keyword Country

An all-in-one internet marketing tool that will help you find the keywords for your SEO, PPC, and AdSense campaigns.

Price: $49/month

Keyword Country suggestion tools

#15: Keyword Eye

Keyword Eye provides you with Google’s automated data, which is more than the free Google tools, including Google Keyword Planner.

Price: Free

Keyword Eye SEO Tools suggestion

#16: Keyword In

Use the Keywordin word combiner tool to build your list of keywords for Google Adwords or any SEO,PPC program.

Price: Free

KeyWord In keyword suggestion tools

#17: Keyword Revealer

Keyword Revealer is a huge time saver for those who want to find low competitive keywords and analyze the competition currently ranked on Google’s first page.

Price: $9.97 – $29.97/month

Keyword Revealer suggestion tools

#18: Keyword is the best alternative to Google keyword programming and other keyword research tools.

Price: Freemium – $48 / $88 month

Keyword Tool io keyword suggestion tools

#19: Kombinator

The simplest tool will help you combine the AdWords keywords.

Price: Free

Kombinator keyword suggestion tools

#20: KW Finder

KW Finder is a premier keyword analysis tool that finds thousands of undetected keywords with low SEO difficulty in a few seconds.

Price: $12 – $25/month

KWFinder keyword suggestion tools

#21: LongTailPro

LongTailPro is research software that uses marketing and SEO to find the most useful long tail keyword ideas and also quickly analyzes competition.

Price: $25 – $37/month

Long Tail Pro keyword suggestion tools

#22: LSIGraph

Generate potential semantic indexing (LSI) keywords for your SEO needs with this free LSI keyword builder tool.

Price: Free

LSI Keyword Generator suggestion tools

#23: Moz

Moz is marketing analytics software use for search, links, social, and branding.

Price: $99 – $599/month

Moz Keyword Difficulty suggestion tools

#24: Niche Laboratory

Become a keyword expert in any niche and find keywords and phrases instantly with Niche Laboratory.

Price: Free

Free LSI Keywords and Niche Researching Tool keyword suggestion tools

#25: Screaming Frog

Screaming Frog SEO is a website crawler that allows you to crawl site URLs and get key site elements from an SEO perspective analysis.

Price: $99/year

Screaming Frog SEO keyword suggestion tools

#26: Searchmetrics

Searchmetrics is considered one of the world’s top SEO tools. Not only does it supports keyword analysis, but it also assists with SEO, content marketing, and social media marketing.

Price: $69/month

Searchmetrics SEO keyword suggestion tools

#27: SECockpit

Find useful and profitable keywords with SEOCockpit and analyze your competition with this keyword analysis tools in a couple of seconds.

Price: $40 – $120/month | $339 – $899/year

seocockpit keyword suggestion tools

#28: SEMrush

SEMrush is a great tool that is easy to use and it will give you the popular keyword you can use for insights.

Price: $69 – $549/month

SEMrush keyword suggestion tools

#29: SEO Book Tools

This free ranking check tool allows you to check your rankings for live search results at Google, Yahoo, and Microsoft.

Price: Free

SEO Book Free keyword suggestion tools

#30: SEO Chat

Build a list of the most popular keyword phrases, all starting with your core terminology with this free keyword suggestion tool.

Price: Free

SEO Chat keyword suggestion tools

#31: SEO Keyword Permutation Generator

AdWords and SEO keyword replacement generator.

Price: Free

SEO Keyword Permutation Builder keyword suggestion tools

#32: SERanking

All-in-one advanced web-based SEO software that pays special attention to SERPs inspections.

Price: $7 – $189/month

SE Ranking Seo Software keyword suggestion tools

#33: Serpstat

Research your competitor search and search engine optimization for each keyword competition.

Price: $39 – $239/month

Serpstat keyword suggestion tools

#34: Soovle

Soovle is easy to use, fast, and efficient. And you can search for suggestions and complete the top providers from the internet with this free tool.

Price: Free

Soovle keyword suggestion tools

#35: Spyfu

Spyfu keyword suggestion tool helps you start building your SEO strategy or improve your existing campaigns.

Price: $33 – $199/month

SpyFu Competitor keyword suggestion tools

#36: Ubersuggest

Ubersuggest quickly finds new keywords that are not available in Google Keyword Planner. It analyzes the keyword research into tons of keyword ideas.

Price: Free

Ubersuggest Free keyword suggestion tools

#37: Wordstream

A free but useful keyword suggestion tool to help generate thousands and millions of keyword suggestions.

Price: Free

WordStream keyword suggestion tools

#38: Wordtracker

Wordtracker helps improve your website ranking and attracts a high level of target audiences.

Price: $27 – $99/month

Word tracker Free keyword suggestion tools

#39: Wordze

A free tool to help you find the right keywords as per your niche selection, SEO campaigns, etc.

Price: Free

WordZe - Free Keyword suggestion Tools


I hope this resource list will help you choose the right tools to help you with your SEO, PPC marketing strategy.

If you think I missed any of the most effective tools, just let me know in the comments section below.

Seo Marketing Consultant