Keyword research is at the core of any SEO, PPC, or any content marketing related campaign. If you do not bid or use the correct keyword suggestion tools, you do not serve the right audience with the right content at the right stage in the buyer’s journey. This means less traffic, less customers, and less revenue.
So, it’s clear that you need to invest some time and money into finding the right keyword research tool.
It’s a great way to improve your online visibility and grow your business.
The Best Free and Paid Keyword Suggestion Tools You Should Use
There are tons of keyword suggestion tools lists out there on the internet. But which tool should you use?
Usually, after reading a list, you still won’t know where to find the best tool for your business. That’s why I decided to go directly to the source and jot down some of the best free and paid keyword research tools.
Here are the top 39 keyword suggestion tools I’d recommended for you:
Keyword Suggestion Tool #1: SEMrush
SEMrush is a great tool that is easy to use and it will give you the popular keyword you can use for insights.
Price: $69 – $549/month
Keyword Suggestion Tool #2: Advance Web Ranking
This tool is used to track keyword rankings for multiple sites, to report rankings on a weekly basis, and to provide reliable results.
Price: $49 – $499/month
Keyword Suggestion Tool #3: LongTailPro
LongTailPro is research software that uses marketing and SEO to find the most useful long tail keyword ideas and also quickly analyzes competition.
Price: $25 – $37/month
Keyword Suggestion Tool #4: Searchmetrics
Searchmetrics is considered one of the world’s top SEO tools. Not only does it supports keyword analysis, but it also assists with SEO, content marketing, and social media marketing.
Keyword Suggestion Tool #5: SE Ranking
SE Ranking is an all-in-one advanced web-based SEO software solution that pays special attention to SERPs inspections.
Using this tool, you can find the top keywords for a specific region. It gives you detailed statistics for SERP rankings, suggestion bids, monthly search volume, and more.
Price: $7 – $189/month
Keyword Suggestion Tool #6: Serpstat
Serpstat gives you an in-depth analysis of the top keywords from its URL. It also gives you insights on various search questions.
Using this feature, you can find out which keywords are popular in different countries.
Price: $39 – $239/month
Keyword Suggestion Tool #7: Wordtracker
Wordtracker helps improve your website rankings and attracts a high level of target audiences.
Using their proprietary data, you can get access to 10,000 keywords for each search. Along with it, you can also get suggestions for related keywords.
Price: $27 – $99/month
Keyword Suggestion Tool #8: Ahrefs
Ahrefs is an SEO link checker and competitor research tool. It will allow you to track your keywords, branding mentions, and competitor’s analysis.
Keyword Suggestion Tool #9: Good Keywords
Good Keywords is a software program that finds the best keyword phrases for you to use in your web content.
With their Keyword Strategy Studio, you can come up with keyword ideas based on the latest news and social media trends.
Keyword Suggestion Tool #10: Google Analytics
Google Analytics identifies potential keyword targets by viewing phrases that have generated organic traffic on the site. This allows you to gain insights into the possibility of increasing traffic by optimizing your keywords.
Keyword Suggestion Tool #11: Google Keyword Planner
The Google AdWords Keyword Planner is a free tool to help you build your search network activities by looking for keyword ideas and estimating how they might perform.
Keyword Suggestion Tool #12: Google Trends
Google Trends is an online search tool that allows users to view the frequency of queries for specific keywords and phrases over a specific time period.
Image via Google
Keyword Suggestion Tool #13: Grepwords
Grepwords uses intuitive tools and industry-leading search and related APIs to combine a large number of new keyword databases to provide you with the best keywords.
Price: $15 – $250/month
Keyword Suggestion Tool #14: HitTail
HitTail is a keyword tool that inspects your website traffic and helps you find the best keyword that is highly correlated with your audience.
Price: $19.95 – $79.95/month
Keyword Suggestion Tool #15: HigherVisibility
Bulk Keyword Builder tool for local enterprise and marketing personnel. Generate keywords from category selection.
Keyword Suggestion Tool #16: Ispionage
An Adword keyword tools that analyze your competitors’ keywords which will help you steal your competitor’s traffic and discover their marketing strategy.
Price: $59 – $299/month
Detailed Guide: The Ultimate On-Page SEO Factors
Keyword Suggestion Tool #17: Jaaxy
Jaaxy is considered one of the most effective keyword tools for online marketers. It shows the most trending and most valuable keywords.
Price: $19 – $49/month
Keyword Suggestion Tool #18: Keyword Country
An all-in-one internet marketing tool that will help you find the keywords for your SEO, PPC, and AdSense campaigns.
Keyword Suggestion Tool #19: Keyword Eye
Keyword Eye provides you with Google’s automated data, which is more than the free Google tools, including Google Keyword Planner.
Keyword Suggestion Tool #20: Keyword In
Use the KeyWord In word combiner tool to build your list of keywords for Google Adwords or any SEO,PPC program.
Keyword Suggestion Tool #21: Keyword Revealer
Keyword Revealer is a huge time saver for those who want to find low competitive keywords and analyze the competition currently ranked on Google’s first page.
Price: $9.97 – $29.97/month
Keyword Suggestion Tool #22: Keyword Tool.io
KeywordTool.io is a great tool for keyword research. Its free version can generate more than 750 long-tail keyword suggestions for each term that you search for.
This tool extracts data from Google keyword suggestions. Then, it presents it in a manner that is easy-to-understand.
Price: Freemium – $48 / $88 month
Keyword Suggestion Tool #23: Kombinator
This simple tool will help you combine AdWords keywords. It is very simple. All you need to do is type in the keywords that you want to combine.
They’ve given three fields for it on their site. By tweaking the settings, you can also select the types for keyword matches.
Keyword Suggestion Tool #24: KW Finder
KW Finder is a premier keyword analysis tool that finds thousands of undetected keywords with low SEO difficulty in a few seconds.
Price: $12 – $25/month
Keyword Suggestion Tool #25: LSIGraph
Generate potential semantic indexing (LSI) keywords for your SEO needs with this free LSI keyword builder tool.
Keyword Suggestion Tool #26: Moz
Moz is marketing analytics software use for search, links, social, and branding.
Price: $99 – $599/month
Keyword Suggestion Tool #27: Niche Laboratory
Become a keyword expert in any niche and find keywords and phrases instantly with Niche Laboratory.
Image via Niche Laboratory
Keyword Suggestion Tool #28: Screaming Frog
The Screaming Frog SEO Spider is a website crawler that allows you to crawl site URLs and get key site elements from an SEO perspective analysis.
Keyword Suggestion Tool #29: SECockpit
Find useful and profitable keywords with SEOCockpit and analyze your competition with this keyword analysis tools in a couple of seconds.
Price: $40 – $120/month | $339 – $899/year
Keyword Suggestion Tool #30: SEO Book Tools
This free ranking check tool allows you to check your rankings for live search results at Google, Yahoo, and Microsoft.
Keyword Suggestion Tool #31: SEO Chat
Build a list of the most popular keyword phrases, all starting with your core terminology with this free keyword suggestion tool.
Keyword Suggestion Tool #32: SEO Keyword Permutation Generator
This tool can help you generate hundreds of keyword permutations. All you need to do is to type your keywords in the boxes given on their site and click on “Generate Permutations.”
Image via Dan Zambonini
Keyword Suggestion Tool #33. AnswerThePublic
AnswerThePublic is an auto suggestion result tool which is provided by Google and Bing. It is a goldmine of insights for today’s marketers. This is one of the best, but most underutilized sources of research on content ideas.
Keyword Suggestion Tool #34: Concentrate
With the help of a natural language algorithm, this tool can discover patterns and put keywords into clusters of similar groups.
Using this tool, you can also discover long-tail keywords that have the highest conversion rate and the lowest cost.
Price: $39 – $299/month
Keyword Suggestion Tool #35: Spyfu
The Spyfu keyword suggestion tool helps you start building your SEO strategy or improve your existing campaigns.
Price: $33 – $199/month
Keyword Suggestion Tool #36: Soovle
Soovle is easy to use, fast, and efficient. And you can search for suggestions and complete the top providers from the internet with this free tool.
Keyword Suggestion Tool #37: Ubersuggest
Ubersuggest quickly finds new keywords that are not available in Google Keyword Planner. It analyzes the keyword research into tons of keyword ideas.
Keyword Suggestion Tool #38: Wordstream
A free but useful keyword suggestion tool to help generate thousands and millions of keyword suggestions.
Keyword Suggestion Tool #39: WordZe
A free tool to help you find the right keywords as per your niche selection, SEO campaigns, etc.
For every marketer, keyword research is integral to the success of their marketing campaigns. While it is important, it can be a time-consuming process. With the help of the right tools, you can find the right keywords easily.
I hope this resource list will help you choose the right tools to help you with your SEO, PPC marketing strategy.
If you think I missed any of the most effective tools, just let me know in the comments section below.