Hashtag campaigns are an essential part of any digital marketer’s social media marketing strategy.
But how can you make the most out of them? You need to find relevant hashtags to amplify your social media content’s reach and show it to a relevant audience. You also need an effective hashtag tracker to track and measure the performance of your social media hashtag campaigns to see which ones are performing well.
Social media hashtag tracking tools are really helpful for finding and tracking hashtags. A hashtag tracker can also help you measure your hashtag performance so that you can improve your future social media marketing strategy.
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What Are the Top Hashtag Tracking Tools?
Want to learn about some of the best social media hashtag tools for you to choose from?
Here’s a list of the top 18 hashtag tracking tools that you can use to design and execute successful social media hashtag campaigns.
This is a hashtag tracking tool that can help you use social media hashtags effectively. You can simply enter a social media hashtag into the search box and find all relevant information related to it.
This hashtag tracker shows you the number of unique social media posts that have used that hashtag, the average likes that a social media post using that hashtag gets, and the total reach that you can get using that hashtag. This not only helps you choose the most relevant hashtags for your social media posts but also track their progress and see how these metrics change over time.
- Track social media hashtags engagement and reach
- Find related hashtags with this hashtag tracker
- Easy to use
- Suitable for brands, influencers, and individuals
- Comes with a money-back guarantee
- Does not provide real-time social media hashtag tracking
- $15 per week
- $38 per month
Pro Tip: Try it and if you don’t like it, then get your money back within 14 days.
This is a simple social media hashtag tracking tool that helps you search for and track social media hashtags for Instagram. For any social media hashtag that you want to track, you can find the number of social media posts that have used that hashtag with this free hashtag tracking option.
This free hashtag tracking generator also provides you with related hashtags that you can use along with your primary hashtag in your social media posts.
- Tracks the number of social media posts using a hashtag
- Finds related hashtags
- Simple to use
- Can be used by anyone
- Free hashtag tracking
- Does not track engagement metrics
Price: It is a free hashtag tracking generator.
Pro Tip: Don’t invest in paid tools if you just want to track the reach of a social media hashtag. Use Kicksta for free hashtag tracking instead.
This is a more detailed social media hashtag tracking tool because it provides more metrics and insights than any free tools. You can not only see how many social media posts use a hashtag but can also see new posts that use it every day.
You get a time graph of the last few days and how many new posts used a hashtag on each day. It also provides an average “posts per day” metric to give you an idea about the popularity of the hashtag.
Want to know the best part?
This tool has a unique feature that scores a hashtag on how difficult it will be to rank for it. This is similar to the keyword difficulty score, but for hashtags.
- Provides detailed insights about each hashtag
- Assigns hashtag difficulty score
- Simple to use
- Suitable for businesses, influencers, and agencies
- A premium tool, not the cheapest option for individual use
Price: $34 per month.
Pro Tip: Combine this with Inflact’s other tools to grow your Instagram account.
Note: Want to try Inflact? Use the coupon code “SHANEBARKER” to get a 10% discount on all their paid tools.
This is a simple and easy-to-use hashtag tracking tool that you can use to track any hashtag or keyword in real time. Apart from providing hashtag performance metrics, it can also help you to find influencers that are talking about a particular hashtag. It also has a word cloud feature that shows all relevant hashtags related to your main hashtag.
The USP of this hashtag tracking tool is that it allows you to analyze text and images from social media platforms.
What does this mean?
This tool comes with features like object detection, scene detection, and logo recognition. With such visual insights, you can gauge the opinions of consumers about your brand even if you aren’t mentioned in text.
YouScan uses Machine Learning to filter out all the mentions that you receive from bots. So, you don’t have to spend your energy on irrelevant content.
This tool segments all of your mentions into different categories like promotion, commerce, and more.
Want a tool that offers hashtag analytics too?
Hashtagify is both an analytics tool and a hashtag tracking tool. You can use this to find trending hashtags for your posts. You can also track and measure the performance of your hashtags.
What else, you ask?
It also provides the option to find trending hashtags for Twitter and Instagram separately. And it enables automated CSV downloads of your hashtag performance results and has the option to get customized reports.
Want to get real-time hashtag suggestions?
Using this hashtag tracking tool you can get hashtag suggestions for your posts based on real-time hashtag engagement metrics. It provides suggestions for both text and images.
You can also use this tool to form groups of hashtags to be used together and can add them directly to any post. This tool can also integrate with any social media marketing tool that you use and you can use it from any such platform.
This is a hashtag tracking tool as well as a hashtag analytics tool. It not only helps you find relevant hashtags but also provides you information on a particular hashtag’s performance. It also has a competitor analysis function that allows you to start tracking hashtags and keywords that your competitors are using.
Twubs is more than just a hashtag tracking tool, as it creates social landing pages for your hashtags.
And the best thing about Twubs?
It also gives you the option to register your hashtags to claim ownership in cases of trademark issues.
10. Tweet Binder
This is a social media analytics tool that provides you with detailed hashtag analytics reports for your branded hashtags. You can use this hashtag tracking tool to analyze the performance of your Twitter and Instagram hashtag campaigns.
This hashtag tracking tool provides you with free historical performance reports for your Twitter and Instagram hashtags. For paid members, it also provides real-time hashtag tracking and hashtag analytics.
Loving our selection of tools so far? Read on to discover more such amazing tools.
12. All Hashtag
This is a useful hashtag tracking tool that lets you track and measure the performance of your hashtags.
Want to create your own hashtag?
All Hashtag is also has a useful hashtag creator tool that can help you create the best hashtags for your marketing campaigns. You can also use this tool to find the most trending hashtags in real time.
This hashtag tracking tool provides both historical and real-time hashtag tracking and lets you find tweets that used a certain hashtag. You can use this tool to find keywords and tweets in which a certain hashtag was mentioned. Which can help you to improve your Twitter marketing strategy?
Using this hashtag tracking tool, you can simply search for a hashtag and find all of the posts or tweets that have used that hashtag. Results are displayed in a grid format. It searches for these across social media platforms like Twitter, Facebook, Instagram, YouTube, and Snapchat.
This is another useful hashtag tracking tool that lets you search for trending hashtags. It gives you information on how many times a particular hashtag was repeated.
This is a Twitter hashtag tracking tool that lets you find conversations related to the hashtags that you are interested in.
Want to know the best part?
You can also use this tool to see all of your favorite tweets by hashtag, on an integrated platform.
This is a hashtag analytics tool and a hashtag tracking tool that lets you track and compare your hashtags’ performances. This is a great tool for social listening as you can easily find conversations that mention particular hashtags that you’re interested in.
This is another hashtag tracking tool as well as a hashtag analytics platform that helps you find hashtags and analyze the performance of your hashtags.
Wondering what insights it provides?
It provides detailed hashtag analytics across various platforms to help you measure the impact of your campaigns.
Q1. How do you track hashtag performance?
A. You can use tools to track hashtag performance on different platforms like Instagram and TikTok. Tools like HashtagsForLikes, Inflact, and Kicksta provide detailed analytics about hashtags you’re using, such as engagement, search volume, etc. These tools identify trending hashtags in different categories, locations, and audience groups.
Q2. What are the top hashtag tracking tools?
A. Some of the top hashtag tracking tools are:
Q3. How do you find trending hashtags?
A. There are many ways to find trending hashtags, including:
- Use hashtag tracking tools like Hashtagify and HashTagsForLikes.
- Find popular hashtags on Twitter Trends.
- Pick suggestions from the auto-complete feature while searching for hashtags.
- Follow influencers in the concerned niche and use the hashtags they’re using.
- Follow popular hashtags and inspect their posts for related hashtags.
Q4. How do you measure hashtag reach?
A. The best way of finding a hashtag’s reach is by using hashtag tracking tools like HashTagsForLikes and Inflact. These tools can collect fresh and historical data about hashtags usage on your chosen platforms.
They can forecast a hashtag’s reach based on real-time data. They also allow you to narrow down the results by location, audience demographics, and industries.
Q5. What are the best Twitter hashtag tracking tools for me?
A. The top hashtag analytics tools for Twitter are:
- Tweet Archivist
Q6. What is the best Facebook hashtag tracking tool?
A. The best hashtag analytics tools for Facebook are:
Q7. How can you tell if a hashtag is popular or not?
A. The easiest way of measuring a hashtag’s popularity is by using hashtag analytics tools. Most of these tools have a “Trending” or “Top 100” section in which the most popular hashtags in a category are displayed. If your hashtag is among that elite group, you can rest assured that it’s trending.
Q8. How do you track hashtags on Instagram?
A. Instagram hashtag analytics tools like HashTagsForLikes and Inflact are great for this purpose. These tools provide detailed analytics on metrics such as reach, search volume, average engagement, and more. They can also compare hashtags on the basis of “average posts per day” and usage trends.
Q9. What are the best Instagram hashtag generator tools?
A. The best Instagram hashtag generator tools include:
Ready to Pick a Hashtag Tracking Tool?
These are some of the most useful and effective hashtag tracking tools out there. So, take your pick and get started on your next hashtag campaign.
Do you know of any other hashtag analytics tools? Let us know in the comments below.