One of the top reasons why marketers love affiliate marketing is because it is easy to measure. Maybe that is why a lot of money is getting spent on it. Did you know that by 2020 the spending is expected to reach $ 6.8 billion?

More investment in affiliate marketing means more workload and an increase in the need for affiliate marketing tools and software solutions.

What are the Best Affiliate Marketing Tools for Successful Campaigns?

In this post, we will talk about 31 of the best affiliate marketing tools and software solutions that can make marketers’ lives easier.


Disclosure: Please note that a few of the links in this article are actually affiliate links. If you click on them, I will earn a commission, without any extra cost to you. Please know that I have only selected the best affiliate marketing tools for you, which I personally tested and highly recommend. For more information, please read my affiliate disclosure in my privacy policy.


Affiliate Marketing Tool #1: AnyTrack


Image via AnyTrack

AnyTrack is an affiliate tracking software program. It allows marketers to track and sync conversions from any affiliate networks using Google Analytics and the Facebook Pixel.

As an affiliate marketer, measuring your success (and failure) is the key to improve your campaign performance. Whether you favor Google Ads, Facebook, or SEO, tracking your conversion data using analytics tools will give you the actionable insights you need to optimize and scale your campaigns.

AnyTrack TAG is a single line of code that fully automates data collection and syncs data across your marketing stack without any code or any complicated setup.

Key Features

  • A single line of code to connect all your analytics and pixels
  • Automatically track any affiliate links and form submissions (no code required)
  • One-click integration with Google Ads and Facebook Ads
  • Native integration with over 50 popular affiliate networks and software solutions (ClickBank, TUNE, CAKE)
  • Webhooks to sync conversions with third-party marketing tools (email, third-party reports, API)


  • Free plan: Up to 5,000 sessions per month
  • Basic plan: $50/month (best for bloggers)
  • Personal plan: $150/month (best for PPC marketers)
  • Advanced plan: $300/month (best for agencies)

All paid plans offer a 14-day free trial.


  • True Plug & Play set up to start tracking links in under 3 minutes
  • Integration with any type of website or funnel builder (WordPress, ClickFunnels)
  • Compliant with the tracking policies of Google and Facebook
  • Build custom audiences for retargeting campaigns


  • Doesn’t offer integration with Amazon Associates
  • Doesn’t offer direct integration with Zapier


This platform is built to run affiliate campaigns on Google Ads, Facebook Ads, Bing Ads, and SEO content (comparison website, content websites, lead generation).

Pro Tip: Leverage their custom audience building tool to create lookalike audiences across all pixels simultaneously.

website traffic ebook

Affiliate Marketing Tool #2: Post Affiliate Pro

Post Affiliate Pro Referral Marketing Software1

Image via Post Affiliate Pro

According to their clients, getting started with Post Affiliate Pro is easy because they offer a free integration service and provide 24/7 customer support. The software is one of its kind as it gives you the freedom to create and manage your very own affiliate program from scratch.

The top features of this software solution include fraud protection, accurate tracking, and fully-customizable commission structures. It supports all types of affiliate links, allows multiple currencies, and offers multiple language translations.

Get started today with a 14-day free trial to check out just how easy affiliate marketing can be. If you like its features, the Pro plan starts at $97/month.

Affiliate Marketing Tool #3: LeadDyno

LeadDyno Affiliate Marketing ToolImage via LeadDyno

LeadDyno is easy-to-use software that enables you to launch affiliate campaigns. You can get in front of top affiliates and influencers who are looking for products like yours.

Each of your new affiliates gets access to a custom affiliate dashboard. You can provide them with all of the information needed to promote your brand or products. It’s also possible to test this program yourself by trying it free for 30 days. You can do so from their website.

Affiliate Marketing Tool #4: Voluum

Voluum Affiliate Marketing ToolImage via Voluum

Voluum’s top features include a state of the art reporting tool, not to mention the real-time reporting, and 20 standard and 10 custom data points about the page visitors.

This platform also includes direct tracking pixels and CPC, CPM, and CPA cost models. The best part about this software solution is that plans start at only $69/month.

Affiliate Marketing Tool #5: Clickbooth

Clickbooth Affiliate Marketing ToolImage via Clickbooth

Clickbooth enables you to connect and collaborate with vetted affiliates. You can work on a cost-per-action (CPA), cost-per-lead (CPL), cost-per-engagement (CPE), cost-per-install (CPI), cost-per-sale (CPS), or cost-per-click (CPC) pricing model.

Affiliate Marketing Tool #6: LinkTrust

linktrust Affiliate Marketing ToolsImage via LinkTrust

LinkTrust is best known for its outstanding customer support. Their affiliate marketing platform is customizable to a great extent.

This gives you access to the payouts, content, and also analytics from ads, devices, products, and even offers.

Their customizable interface allows you to track all types of ads through pixels, server posts, cookies, mobile traffic, and more.

Plans for LinkTrust start at $299/month and go up to $799/month. You can also request a free demo from their website.

Affiliate Marketing Tool #7: AffTrack

afftrack Affiliate Marketing ToolsImage via Afftrack

The best thing about Afftrack is that it’s the only tool in the market that provides unlimited clicks for all its packages. These days, they are even offering fully-loaded service for 3 months just at $1 to their new subscribers.

The best part about the price of this software solution is that even small business owners can afford it and make optimum use of their resources.

Want to know the best part? They also provide unlimited affiliates and offers.

Affiliate Marketing Tool #8: Affise

Affise Affiliate Marketing ToolImage via  Affise

This SaaS marketing platform can help you form and grow relationships with your business partners. Through performance marketing, you can expand your network with affiliate partners, influencers, agencies, and other professional networks.

With Affise, you can automate every step of your ad campaign and make data-driven decisions. It’s a great tool to optimize your marketing campaigns.

Key Features

  • Easy-to-manage, configurable dashboards
  • Smart targeting
  • Insightful comparison reports
  • CRO
  • Real-time BI tools
  • Protection against fraud
  • Flexible payouts in multiple currencies


  • 24/7 customer support
  • Feature-rich API
  • Hassle-free migration
  • Dedicated manager for each account


  • The statistics report could provide more details

Pricing Details

  • Pro Plan: $299/month
  • Ent Plan: $499/month
  • VIP Plan: Custom Pricing
  • 30-day free trial available (on request)
  • No credit card required


Online ad campaign management, affiliate marketing, and influencer marketing.

Pro Tip: Leverage their AI Smartlink feature for better optimization.

For more information on Affise, check out their features section.

Affiliate Marketing Tool #9: HitPath

hitpath Affiliate Marketing ToolsImage via HitPath

HitPath is a multichannel tracking platform. Their interface is simple and user-friendly. The top features of this software solution include a cross pub campaign accelerator, real-time tracking, and affiliate management.

HitPath is scalable and customizable too. They are known for being flexible to customer demands. You can request a free demo from their website as well.

Affiliate Marketing Tool #10: Everflow

Everflow Affiliate Marketing ToolImage via Everflow

Everflow is probably one of the best affiliate marketing tools. It gives you real-time affiliate analytics and makes it easy for you to track the progress of your affiliate marketing campaigns.

With Everflow, you have fraud protection across clicks, impressions, conversions, and post-conversion activities. Their FlowXchange feature gives you full control via a rule engine and also automates your campaign.

Want to try it first? You can get a free trial of this program for a period of 30 days. After that, prices start at $200/month.

Affiliate Marketing Tool #11: ClickInc

clickinc Affiliate Marketing ToolsImage via ClickInc

This advanced affiliate tracking software has top features like a built-in affiliate contact tool, an alert when any affiliate drops you, and more. It also helps you gain the SERP rankings using your affiliates.

Their TruLink feature doesn’t need any affiliate ids anymore. It tracks everything from the registered URLs of affiliates. You can request a free demo of this platform from their website. They also offer a free trial for 30 days, after which the plans start at $25/month.

Affiliate Marketing Tool #12: TUNE

TUNE Affiliate Marketing ToolImage via TUNE

Affiliate marketing tool, TUNE, also provides unlimited affiliates. It has great tracking metrics and 99% tracking uptime. This platform also offers detailed insights and purchase processes.

This tool can also provide you with leads. This is especially beneficial for agencies handling client accounts. They’ve got a variety of plans for advertisers and networks starting from $279/month. You can also get a free trial by signing up on their website.

Affiliate Marketing Tool #13: Journey by Cake

getcake Affiliate Marketing ToolsImage via Journey 

Journey is Cake’s affiliate marketing tool for tracking. It helps you optimize your spending based on positional and data-driven values of key steps in the customer journey.

This program also integrates seamlessly with other marketing tools. You can request a free demo of this software solution from the website too.

Affiliate Marketing Tool #14: Adplexity

adplexity Affiliate Marketing ToolsImage via Adplexity

This is one of the best tools for ad intelligence. You can keep track of your competitors’ profitable ads through this program. And you get desktop, mobile, and native options for all of your traffic needs.

You can also keep track of your competitors’ ecommerce products and stores. The price of this software solution is $199/month per user.

Affiliate Marketing Tool #15: WhatRunsWhere

whatrunswhere Affiliate Marketing ToolsImage via WhatRunsWhere

WhatRunsWhere makes sure you spend every penny on advertising wisely. This platform gives you actionable insights into your digital strategy.

With WhatRunsWhere, you get access to 60 million ads across 7 countries. Here you get fresh data every day so that you can plan your strategies with complete accuracy.

What sets it apart from most of the other affiliate marketing platforms is its pricing model. The price of its Basic package is $299/month while its Full Coverage plan is priced at $399/month.

Affiliate Marketing Tool #16: CJ Affiliate

CJ Affiliate Marketing ToolImage via CJ Affiliate

CJ Affiliate is one of the world’s largest affiliate networks that has been designed to help you drive bigger results.

You can use this platform to reach and influence your customers throughout their buying journey. They help you identify the most influential affiliates and reward them. Through this program, you can truly unleash the real power of affiliate marketing and make the most of your resources.

Affiliate Marketing Tool #17: Awin

awin Affiliate Marketing ToolsImage via Awin

Awin is an affiliate marketing platform with over 13,000 advertisers, 100,000 publishers. No wonder they also provide valuable market insights in forms of whitepapers, podcasts, etc.

HP, Emirates, AliExpress, Forbes are some of the big names on their client list. By joining this platform’s network, you can get access to this huge list of brands and publishers to grow your business.

Affiliate Marketing Tool #18: ShareASale

ShareASale Affiliate Marketing ToolImage via ShareASale

ShareASale is a platform where merchants and affiliates can meet and do business. Their cutting-edge technology makes usage seamless for customers.

In 2017, Awin acquired ShareASale and gave it international exposure. Through this tool, you can make the most out of your resources and excel at affiliate marketing.

Affiliate Marketing Tool #19: Thirsty Affiliates

thirstyaffiliates Affiliate Marketing ToolsImage via Thirsty Affiliates

At Thirsty Affiliates, bloggers not only list themselves but they also earn money. Therefore, for marketers, it’s easier to get active affiliates here.

Thirsty Affiliates proactively fixes your broken front end links. It also provides an alternate destination for international clicks.

Do you know the best part about this program? It helps you cloak affiliate links on WordPress for free. This makes it one of the top tools for affiliate marketers who are using WordPress.

Affiliate Marketing Tool #20: AffJet

AffJet Affiliate Marketing ToolImage via AffJet

AffJet is one of the best platforms for managing your affiliate marketing campaigns. You can use it to monitor your network’s performance and check all of your affiliate income.

On its dashboard, you can get statistics from over 100 affiliate networks and quickly identify the bestsellers and underperformers. In a nutshell, AffJet simplifies affiliate marketing for you.

Affiliate Marketing Tool #21: Refersion

Refersion Affiliate Marketing ToolImage via Refersion

Refersion is an advanced program that allows you to efficiently manage, track, and grow your network. You can integrate your ecommerce platform to track any sales your affiliates drive. This helps you monitor real-time conversions.

This program also allows you to leverage unlimited commission structures and automate commissions. Get access to performance reports and analytics. You can get a free trial of 14 days by applying for the same on their website.

Affiliate Marketing Tool #22: MaxBounty

MaxBounty Affiliate Marketing ToolImage via MaxBounty

MaxBounty is a leading and trusted affiliate network that allows you to collaborate with top affiliates on a cost-per-action basis.

The best part about this program is that you pay only for results, i.e., when you acquire a customer. This makes MaxBounty one of the most effective and profitable advertising networks. You get access to over 20K affiliates who can help you increase your reach and generate more sales.

Affiliate Marketing Tool #23: Ambassador

Ambassador Affiliate Marketing ToolImage via Ambassador

Ambassador is one of the world’s best all-in-one referral software platforms. Identify the affiliates, influencers, employees, and other advocates you want to partner with.

Easily enroll them to run targeted and personalized referral campaigns. Manage all of your affiliates/ambassadors in one place and monitor their performance. It’s possible to schedule a free demo of this program from their website as well.

You can efficiently optimize your referral program to boost your brand’s reach, awareness, and sales.

Affiliate Marketing Tool #24: Tapfiliate

Tapfiliate Affiliate Marketing ToolImage via Tapfiliate

Tapfiliate is amazing affiliate tracking software for ecommerce and SaaS businesses. You can create your own custom affiliate program in no time.

What’s more, you ask? This software enables you to reward, track, and incentivize your affiliates. You can choose from a variety of commission structures and track all clicks, links, and conversions.

The best part about this program is that the price of the cheapest plan is only $69/month. You can also get a 14-day free trial of the program from their website.

Affiliate Marketing Tool #25: Affiliate Royale

Affiliate Royale Affiliate Marketing ToolImage via Affiliate Royale

If you want to launch an affiliate program for your products or services, you should consider using Affiliate Royale.

This WordPress plugin lets you set up your affiliate marketing program in minutes and gives you everything you need to manage it with ease. You can monitor the sales, clicks, and payments of all your affiliates through its dashboard so that you’re always on top of everything.

Affiliate Marketing Tool #26: Omnistar

Omnistar Affiliate Marketing ToolImage via Omnistar

Omnistar is easy-to-use affiliate software that helps you optimize your referral marketing campaigns for faster growth.

You can create an affiliate program and integrate it with your website. Affiliates, including your own customers, can easily promote your brand and products. You will not only get new customers but also see an increase in sales.

Want to try it before buying? You can get a 15-day free trial of the program from their website as well.

Affiliate Marketing Tool #27: AvantLink

AvantLink Affiliate Marketing ToolImage via AvantLink

AvantLink helps you get access to a network of qualified affiliates who are actually serious about referral marketing. This software also allows you to leverage a suite of high-converting tools and robust real-time reporting.

Whether you are a newbie or an affiliate marketing veteran, expect to drive the best results with AvantLink. You can also use a number of third-party tools with this platform.

Affiliate Marketing Tool #28: Pretty Links

Pretty Links Affiliate Marketing ToolImage via Pretty Links

Pretty Links is one of the best affiliate marketing tools for WordPress users. It simplifies long links and shortens them to make them “prettier.”

Additionally, it simplifies server-side redirects, and helps you brand and advertise your links with ease. It also lets you monitor your links to figure out their effectiveness.

Pretty Links also comes with a cloaking feature that allows you to use your affiliate links in email marketing campaigns.

Affiliate Marketing Tool #29: Bitly

bitly Affiliate Marketing ToolsImage via Bitly

You can use Bitly to shorten URLs for your social media posts but Bitly has more to offer. Here, you can use your custom links to analyze campaign performance across channels and locations.

This tool helps you build personalized customer experience, and at a large scale. The best part about this tool is that it’s free for a single profile and you can connect your Twitter to it from the website.

Affiliate Marketing Tool #30: Linktrack

linktrack Affiliate Marketing ToolsImage via Linktrack

With Linktrack, you can track the performance of all of your affiliate links with ease and accuracy. Get real-time updates to track and analyze where your traffic is coming from.

You get to track unlimited links and clicks with a premium subscription. You can also track impressions.

Affiliate Marketing Tool #31: ClickMeter

clickmeter Affiliate Marketing ToolsImage via ClickMeter

ClickMeter provides you insights by monitoring and comparing your links so that you can increase your conversion rate.

With ClickMeter, just create your link, use it in your ads, and generate real-time reports. If you are an agency, share your reports directly with your clients from ClickMeter.

Bonus Tool #1: Affiliate Future

Affiliate Future Marketing ToolImage via Affiliate Future

With a network of over 300K publishers, Affiliate Future enables you to identify and partner with the top affiliates. You can leverage their network of affiliates to extensively boost your brand’s reach and sales and make optimum use of your resources.

You can easily analyze the performance of your affiliates and optimize your program for better results. You can set commission levels and pay on the basis of their performance.

Ready to Make the Final Decision?

With these tools in hand, your affiliate marketing will be more effective than ever before. Keep this post handy while selecting your affiliate marketing tools so that you can find the best tools for your business.

Which tools are you using for your affiliate marketing endeavors? Please let us know in the comment section below.


Disclosure: Please note that a few of the links in this article are actually affiliate links. If you click on them, I will earn a commission, without any extra cost to you. Please know that I have only selected the best affiliate marketing tools for you, which I personally tested and highly recommend. For more information, please read my affiliate disclosure in my privacy policy.

Influencer Marketing Consultant